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Pope Francis’ funeral mass will be held on Saturday morning in St. Peters Square, a large plaza in front of St. Peter’s Basilica in Vatican City. Francis’ funeral will take place six days after he died of a stroke and heart failure at age 88. It comes after three days of public viewing at St. Peter’s Basilica, where tens of thousands of people flocked to pay their respects to the first Latin American pope. After the mass, the pope’s coffin will be taken to Rome and entombed at St. Mary Major Basilica, near his favorite Madonna icon, making him the first pope to be buried outside of the Vatican in over a century, according to NPR. (Leo XIII was the last pope buried outside the Vatican in 1903.) Francis wrote about his plans for a pared-down burial in his autobiography, and reportedly left instructions that future popes will also have simplified burial rites. The break with tradition is in line with “the People’s Pope’s” progressive 12-year reign as pontiff, characterized by a concern for the poor and greater inclusion in the church. Known to be humble, Francis chose to be buried in a simple wooden coffin instead of the more traditional three-nested coffins (one made of cypress, one made of lead, and one made of elm), according to CBS News. A number of heads of state from over 100 foreign delegations are expected to attend the funeral, including U.S. president Donald Trump and first lady Melania Trump, Ukrainian president Volodymyr Zelenskyy, U.K. prime minister Keir Starmer, and Prince William (on behalf of King Charles III), NPR reported. The Italian government expects as many as 200,000 people to attend in person. One notable absence: Russian president Vladimir Putin, according to Russian media reports, due to his arrest warrant from the International Criminal Court (ICC) in connection with alleged war crimes in Ukraine. What time is Pope Francis’ funeral? Saturday’s funeral mass will begin at 10 a.m. local time, which is 4 a.m. ET. The Vatican said the mass will be presided over by the dean of the College of Cardinals, Cardinal Giovanni Battista Re. The College of Cardinals will meet in a few weeks, between May 6 and May 11, to elect a new pope, as required by the rules governing the conclave. How can I watch or stream Pope Francis’ funeral live? All networks will be covering this historic day. Traditional cable subscribers or those with an over-the-air antenna can tune in, as well as those with certain streaming service subscriptions: ABC: Coverage starts at 3:30 a.m. ET, including on Disney+ and Hulu CBS: Coverage starts at 4 a.m. ET, and concludes at about 7 a.m. NBC: Coverage is also available on Peacock+ If you cut the cord and dont have an over-the-air antenna, you can try live TV streaming services, including: Hulu + Live TV Fubo Peacock+ YouTube TV You can also livestream coverage of the funeral and procession to St. Mary Majors on the Vatican News YouTube channel. However, coverage will stop before the burial in the Basilica.
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Whats your favorite brand? Now ask yourself, why? Brands That Matter is Fast Companys effort to answer that question on a broader scale. To recognize the brands that have significant cultural relevance, find unique and powerful ways to connect with audiences, and of course, drive business impact. Now, were calling for brands of all shapes, sizes, and stripes to apply. Tell us your story! Here are three reasons why you should apply: 1. Celebrate cultural relevance It’s what distinguishes a brand from its competitors. Its what forges emotional connection with people. It may be a film, an event, or something that helps make our days easier or more efficient. But finding an audience and then crafting unique and meaningful ways to engage with them is one of the keys to long-term brand health. Cultural relevance is one of the most important metrics for any brand today. This is an amazing chance to show it off. 2. Spotlight on CMOs The role of the chief marketing officer is ever-evolving, and often bespoke to the company and brands with which they work. But the job has become more complicated while still being a crucial linchpin to commercial growth and success. In order to succeed, marketing execs must continuously straddle the growing collection of media and platforms to elevate their brands cultural resonance, and connect to audiences. This is your chance to shine a spotlight on the executives making the biggest difference at your brand. 3. Get your brand story seen Brands That Matter regularly receives more than 1,000 applications. But while only a relative handful are ultimately chosen to be recognized, for the Fast Company editors and writers judging each application, its also a treasure trove of potential stories and sources for the future. So what are you waiting for? Apply now!
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Ugly might be the new cute: Just look at Labubu, a “kind of ugly” plush toy that has sparked a buying frenzy across the world, especially in Asia, reported CNN. People from Bangkok to Kuala Lumpur flocked to shopping malls on Friday to get the latest edition of the oh-so-collectible furry, while they quickly sold out online. Inspired by Nordic folklore, the toothy stuffed animal has high, pointy rabbit-like ears; big round eyes; and a mischievous grin with serrated teeth. Made by Chinese toymaker Pop Mart, Labubus come in so-called “blind boxes” the size of a hand, which keep the contents a mystery until the box is opened. Pop Mart, which sells collectibles, has sold Labubus as part of its The Monsters series for a few years, making a staggering 3 billion yuan (roughly $410 million in sales) last year alone, reported CNN. Meanwhile, in the U.S. on Friday, dozens of people lined up in the early morning hours in front of a Chicago Pop Mart store for the toy. By 6 a.m., a long line of fans snaked around the block. Labubu mania Celebrities from Rihanna to Lisa from Blackpink are fans of Labubu. The K-pop singer, who recently appeared in the television hit series White Lotus, recently proclaimed on Instagram: Labubu is my baby. On Wednesday, Lisa showed off her new pink-and-yellow tie-dye Labubu from the latest collection, which is big news because she is credited in part with the toys extreme popularity in Southeast Asia, per CNN. In 2015, according to Pop Mart’s website, illustrator Kasing Lung created a fairy tale world inspired by Nordic mythology, populating it with magical characters both good and evil, called “The Monsters.” The most prominent is Labubu, who is “kindhearted and always wants to help, but often accidentally achieves the opposite.” Lung was born in Hong Kong but grew up in the Netherlands, and he draws from both cultureswhich could explain Labubu’s cross-cultural global appeal.
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