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2025-08-01 10:00:00| Fast Company

On July 25, the company behind the app Tea Dating Advice admitted it had been hit with a major data breachwhich sounds like a disaster for an app trying to make a name for itself as a safe digital space for women to privately discuss, or red-flag, potential dates. And indeed, an app many had never heard of abruptly became a hot topic, not only criticized for the breach but also questioned over whether its whole Yelp for men approach was a good idea in the first place. On the other hand, a week later the app is still hovering near the top of app download chartsin the third slot on Apples App Store as of July 31. Good idea or not, Tea has in some sense never been more popular than it is now, in the immediate aftermath of a brand catastrophe. Notoriety attracting attention is hardly new, and pretty much every social media app has contended with a hack or breach or other bad publicity. One memorable example: Snapchat, whose brand promise is wrapped up in privacy, saw thousands of users accounts hacked and private photos leaked in an early-2010s incident dubbed the Snappeningand active users on iOS actually rose. Snap was still relatively young at the time, and the high-profile incident no doubt alerted people to the existence of a clever new communication tool. It may not be strictly true that all publicity is good publicity, but theres been some research exploring the idea. A 2011 study from the Stanford Graduate School of Business found that in some cases negative publicity can increase sales when a product or company is relatively unknown, simply because it stimulates product awareness. As a comparison point, the researchers documented how previously obscure books hit with high-profile negative reviews actually enjoyed better sales. The effect with brands can be similar, one of the researchers explained: This suggests that whereas the negative impression fades over time, increased awareness may remain, which can actually boost the chances that a product will be purchased. THE RIGHT PROBLEM This may apply to Tea, because up until a week ago it wasnt particularly well known. The news of the breach disaster didnt undercut a highly popular brandit introduced a brand to a much bigger audience. And some of that audience was (and is) looking for solutions to exactly the problems Tea is trying to address. That doesnt mean Tea will get it right in the long run, but whatever you make of Teas approach, there seems to be real demand for a dating-safety tool of some kind.  Tea launched in 2023 as a kind of app version of private Are we dating the same guy? groups on Facebook and elsewhere online, where women share information to vet potential dates. The ostensible motive is to root out abusive men, cheaters, and other red flags. More than a few men have found this practice unfair and invasive, even libelous. Some are enraged. Naturally that stark divide applied to Tea, which had been the subject of online chatter and social media pro-and-con buzz in the days leading up to the breach, posting on its Instagram account that it had 900,000 names on its waiting list. The controversy (and enraged male backlash) seems to have fueled the breach, which was strikingly malicious in form. Tens of thousands of leaked Tea user images and even IDs shared on forums like 4chan were used by various bad actors to publicly mock, harass, or otherwise attack Tea users. The site 404 Media, which broke the news, reported that a second breach involved thousands of direct messages within the app, including intensely personal and sensitive information. A class-action suit has already been filed against Tea Dating Advice. The basic idea of providing women with a tool for communicating about problematic potential dates sounds straightforward enoughparticularly given that many women feel dating sites arent necessarily a safe way to meet men. But the potential pitfalls are just as obvious: False accusations are easy and potentially quite damaging, and theres little sense of due process or accountability. Some critics argue that the approach fosters an incurious, and even potentially combative, dating dynamic, and that the whole concept of anonymously rating other people in secret is just a bad idea. That said, responding to women who are trying to steer clear of abusive men by launching corrosive personal attacks on them isnt a very persuasive rejoinder. In fact, if you need an explanation for the continuing demand for tools to avoid being harassed by toxic men, look no further than this breach. Tea may not prove capable of solving these problems, but for the momentpartly because of the breachno other brand is better known for trying.

Category: E-Commerce
 

2025-08-01 09:45:00| Fast Company

A new 3D-printed model takes advantage of the design of the Nintendo Switch 2’s snap-on magnetic controllers by turning the video game console into a french fry holder.The GamiFries rig has magnetic connectors that allow the Switch 2’s controllers and screen to snap on in two modes, handheld and controller.It’s built to hold a medium-size order of fries, with a circular carve-out thats perfectly positioned to show the McDonald’s golden arches logo. An anonymous user with no other post history uploaded the model as a free download with fair-use promotional images in McDonald’s red and yellow.[Image: user7R135/MakerWorld]“We’re fans of 3D-printed models and how we can use them to bring ideas to life, especially for small-scale fabrication,” the creator behind the model told Fast Company in an email. “You can have an idea and suddenly it becomes a product. Then you have to hope that people find it funny or useful.”The Switch 2 has inspired a host of 3D-printed accessories on sites like MakerWorld since Nintendo released the console in June. The Switch 2 sold 1.6 million units in the U.S. in one month, making it the fastest-selling gaming hardware in U.S. history, and it’s become the fastest-selling Nintendo console of all time globally. [Image: user7R135/MakerWorld]GamiFries joins gaming chopsticks holders, a Pizza Hut video game pizza warmer, and Nintendo Switch soda cups as the latest innovation in gaming-snack accessories, a novelty category well suited for fast food like french fries. It’s also especially well suited for streamers.A 2023 U.K. report by the entertainment wiki hosting site Fandom found “gamers are 50% more likely than the average person to value taste over nutrition,” while gamers’ top snack purchases trend toward salty (41%) over sweet (33%).Seems like gamers might just be natural spokespeople for fast-food and snack brands that want to get their products in front of consumers.

Category: E-Commerce
 

2025-08-01 09:00:00| Fast Company

After two decades as an industrial designer working on products like augmented reality glasses Lauryn Morris was ready for a change. I was really becoming jaded with the status quo of the linear economy, she says. Most products still take a one-way journey from raw materials to a landfill. Sustainabilityincluding what happens at a products end of lifeis usually an afterthought. Morris had seen the impact of climate change firsthand, when a wildfire in 2020 burned through a property that she and her husband own near Los Angeles. And she wanted to rethink her role as a designer. I wanted to not be part of the problem anymore, she says. I wanted to counter all of the waste that I was a part of over the last 20 years, and then show other people in the hardware world how we could challenge it and think differently. Lauryn Morris In 2023, she took a sabbatical to explore what she wanted to work on next. She took time to rechargeworking with her hands and spending time outsidewhile reading as much as she could about climate solutions. She went through the Climatebase fellowship, a 12-week accelerator program that helps professionals pivot to careers focused on climate. She could have taken several different paths. But she ended up taking inspiration from her own life: She loves driving vintage cars, and she wanted to find a way to help convert more existing cars on the road to EVs. Right now, EV conversions are typically custom projects. Morris had looked into converting her own car, a gas-guzzling 1975 Datsun, to electric. I started calling shops in Southern California and found two-year-long wait lists and really high price tags, she says. Auto shops do long, complicated, bespoke conversions and full restorations. Alternatively, there are companies that sell DIY kits for consumers to convert some models, like VW Beetles. But those hobbyist projects can also take months or years in a garage. [Photo: Dan Coronado/courtesy Nice] Its never really been interesting to me to do small projects, Morris says. Thats where the industry has been with gas-to-electric conversion. I wanted to take my experience working in mass production and apply principles of scale to reuse. How can we remanufacture things at scale? She saw the opportunity to make the idea of EV conversions mainstream. “I think that designers and product strategists are the missing key to make circularity more desirable and more normal for the way that we all consume products,” she says. While it’s not realistic to convert every car on the road to electric, Morris argues that conversions can make a “significant dent” in the adoption of EVs. She launched a startup called Nice (a reference to what people would say when they pulled up next to her vintage Datsun at traffic lights in L.A.: Nice car.) In 2024, the startup joined the Los Angeles Cleantech Incubator to pilot the idea, starting with a 1987 Suzuki Samurai. The car is a cult favorite. Its really unique looking compared to modern vehicles, Morris says. Its a cute little boxy SUV. And its not rare. The idea is finding identical vehicles to convert in batches. [Photo: Dan Coronado/courtesy Nice] The company’s process involves doing R&D oncefiguring out where a battery and electric motor can fit, and the exact configuration neededand then repeating the process, making it both faster and more affordable. As the company moves forward, it will focus on cars that are newer and even more plentiful on the road, making it easier to scale. Currently the team is working on the first challenge: building the infrastructure to easily source used parts from retired Teslas or other electric cars. Our pilots with Suzuki Samurais proved the demand. People loved them,” Morris says. “I cant tell you how many people have reached out to have their Samurais converted. But the real bottleneck wasnt interest. It was infrastructure. When Nice converted its first two Samurais using the same process and parts, the cars performed differently because the second-life batteries they were using were different. “We found that the information we were able to get from the suppliers who were selling those second-life parts was very minimal,” Morris says. “There’s not a lot of transparency.” [Photo: Sarah Lyon/courtesy Nice] If you buy a used battery from a Tesla Model S, for example, you won’t know what year it was made or how it was used, from the climate it was driven in to how it was charged. More detailed diagnostics are possible but aren’t commonly used by resellers. So Morris is building a platform that can reclaim parts and certify their performance. Beyond cars, the second-life batteries can be used for energy storage. Some used EV batteries have enough life left to be a good fit for use in another car, while others are too drained but could still be used for years to store energy. [Photo: Sarah Lyon/courtesy Nice] “We’re seeing these two massive trends converge,” Morris says. “Hundreds of thousands of EVs are starting to age out of their warranty. The first wave of EVs is now retiring, and so there’s just this big wave of end-of-life EVs. Then we’re also seeing this exponential growth and demand for energy storage.” While others, like Redwood Materials, are beginning to use second-life batteries for large data centers, Nice plans to serve the thousands of commercial and industrial applications that need the same batteries but can’t easily source them. For most customers today, sourcing parts is still a game of guesswork and finger-crossing,” Morris says. “Thats the gap Im focused on closing as a founder: building the connective layer between salvage supply and second-life demand, and ensuring these assets are accessible, safe, and reliable far beyond EV conversions. The challenge, she says, is not so different than other projects she’s worked on in the past. “I just find it so fun and invigorating and energizing to learn about something really complex,” she says. “I didn’t get into augmented reality or head-worn computing knowing everything there is to know about computer vision and display technology, but you learn it along the way. It’s the same principle, where you study and understand the subject matter and think about what the goals are, what the value propositions are.” But Morris is more focused now on the bigger picture. “I realized that my role going forward in my career needs to be less about designing a new beautiful object and more about designing a system and looking at the value chain across all of these objects that we need in our lives,” she says. “There’s nothing wrong with these products being in our lives. But the people responsible for making themindustrial designers, engineersare uniquely positioned to advocate for challenging that status quo of linear thinking.”

Category: E-Commerce
 

2025-08-01 09:00:00| Fast Company

When President Donald Trump announced in early 2025 that he was withdrawing the U.S. from the Paris climate agreement for the second time, it triggered fears that the move would undermine global efforts to slow climate change and diminish Americas global influence. A big question hung in the air: Who would step into the leadership vacuum? I study the dynamics of global environmental politics, including through the United Nations climate negotiations. While its still too early to fully assess the long-term impact of the U.S.s political shift when it comes to global cooperation on climate change, there are signs that a new set of leaders is rising to the occasion. World responds to another U.S. withdrawal The U.S. first committed to the Paris Agreement in a joint announcement by President Barack Obama and Chinas Xi Jinping in 2015. At the time, the U.S. agreed to reduce its greenhouse gas emissions 26% to 28% below 2005 levels by 2025 and pledged financial support to help developing countries adapt to climate risks and embrace renewable energy. Some people praised the U.S. engagement, while others criticized the original commitment as too weak. Since then, the U.S. has cut emissions by 17.2% below 2005 levelsmissing the goal, in part because its efforts have been stymied along the way. Just two years after the landmark Paris Agreement, Trump stood in the Rose Garden in 2017 and announced he was withdrawing the U.S. from the treaty, citing concerns that jobs would be lost, that meeting the goals would be an economic burden, and that it wouldnt be fair because China, the worlds largest emitter today, wasnt projected to start reducing its emissions for several years. Scientists and some politicians and business leaders were quick to criticize the decision, calling it shortsighted and reckless. Some feared that the Paris Agreement, signed by almost every country, would fall apart. But it did not. In the United States, businesses such as Apple, Google, Microsoft, and Tesla made their own pledges to meet the Paris Agreement goals. Hawaii passed legislation to become the first state to align with the agreement. A coalition of U.S. cities and states banded together to form the United States Climate Alliance to keep working to slow climate change. Globally, leaders from Italy, Germany, and France rebutted Trumps assertion that the Paris Agreement could be renegotiated. Others from Japan, Canada, Australia, and New Zealand doubled down on their own support of the global climate accord. In 2020, President Joe Biden brought the U.S. back into the agreement. Now, with Trump pulling the U.S. out againand taking steps to eliminate U.S. climate policies, boost fossil fuels, and slow the growth of clean energy at homeother countries are stepping up. On July 24, 2025, China and the European Union issued a joint statement vowing to strengthen their climate targets and meet them. They alluded to the U.S., referring to the fluid and turbulent international situation today in saying that the major economies . . . must step up efforts to address climate change. In some respects, this is a strength of the Paris Agreementit is a legally nonbinding agreement based on what each country decides to commit to. Its flexibility keeps it alive, as the withdrawal of a single member does not trigger immediate sanctions, nor does it render the actions of others obsolete. The agreement survived the first U.S. withdrawal, and so far, all signs point to it surviving the second one. Whos filling the leadership vacuum From what Ive seen in international climate meetings and my teams research, it appears that most countries are moving forward. One bloc emerging as a powerful voice in negotiations is the Like-Minded Group of Developing Countries, a group of low- and middle-income nations that includes China, India, Bolivia, and Venezuela. Driven by economic development concerns, these countries are pressuring the developed world to meet its commitments to both cut emissions and provide financial aid to poorer countries. China, motivated by economic and political factors, seems to be happily filling the climate power vacuum created by the U.S. exit. In 2017, China voiced disappointment over the first U.S. withdrawal. It maintained its climate commitments and pledged to contribute more in climate finance to other developing countries than the U.S. had committed to $3.1 billion compared with $3 billion. This time around, China is using leadership on climate change in ways that fit its broader strategy of gaining influence and economic power by supporting economic growth and cooperation in developing countries. Through its Belt and Road Initiative, China has scaled up renewable energy exports and development in other countries, such as investing in solar power in Egypt and wind energy development in Ethiopia. While China is still the worlds largest coal consumer, it has aggressively pursued investments in renewable energy at home, including solar, wind, and electrification. In 2024, about half the renewable energy capacity built worldwide was in China. While it missed the deadline to submit its climate pledge due this year, China has a goal of peaking its emissions before 2030 and then dropping to net-zero emissions by 2060. It is continuing major investments in renewable energy, both for its own use and for export. The U.S. government, in contrast, is cutting its support for wind and solar power. China also just expanded its carbon market to encourage emissions cuts in the cement, steel, and aluminum sectors. The British government has also ratcheted up its climate commitments as it seeks to become a clean energy superpower. In 2025, it pledged to cut emissions 77% by 2035 compared with 1990 levels. Its new pledge is also more transparent and specific than in the past, with details on how specific sectors, such as power, transportation, construction, and agriculture, will cut emissions. And it contains stronger commitments to provide funding to help developing countries grow more sustainably. In terms of corporate leadership, while many American businesses are being quieter about their efforts in order to avoid sparking the ire of the Trump administration, most appear to be continuing on a green pathdespite the lack of federal support and diminished rules. i and Statistas Americas Climate Leader List includes about 500 large companies that have reduced their carbon intensity (carbon emissions divided by revenue) by 3% from the previous year. The data shows that the list is growing, up from about 400 in 2023. What to watch at the 2025 climate talks The Paris Agreement isnt going anywhere. Given the agreements design, with each country voluntarily setting its own goals, the U.S. never had the power to drive it into obsolescence. The question is whether developed and developing country leaders alike can navigate two pressing needseconomic growth and ecological sustainabilitywithout compromising their leadership on climate change. This years U.N. climate conference in Brazil, COP30, will show how countries intend to move forward and, importantly, who will lead the way. Shannon Gibson is a professor of environmental studies, political science, and international relations at USC Dornsife College of Letters, Arts and Sciences. Research assistant Emerson Damiano, a recent graduate in environmental studies at the University of Southern California, contributed to this article. This article is republished from The Conversation under a Creative Commons license. Read the original article.

Category: E-Commerce
 

2025-08-01 08:30:00| Fast Company

Outdoor lighting for buildings, roads and advertising can help people see in the dark of night, but many astronomers are growing increasingly concerned that these lights could be blinding us to the rest of the universe. An estimate from 2023 showed that the rate of human-produced light is increasing in the night sky by as much as 10% per year. Im an astronomer who has chaired a standing commission on astronomical site protection for the International Astronomical Union-sponsored working groups studying ground-based light pollution. My work with these groups has centered around the idea that lights from human activities are now affecting astronomical observatories on what used to be distant mountaintops. Map of North Americas artificial sky brightness, as a ratio to the natural sky brightness [Image: Falchi et al., Science Advances (2016), CC BY-NC] Hot science in the cold, dark night While orbiting telescopes like the Hubble Space Telescope or the James Webb Space Telescope give researchers a unique view of the cosmosparticularly because they can see light blocked by the Earths atmosphereground-based telescopes also continue to drive cutting-edge discovery. Telescopes on the ground capture light with gigantic and precise focusing mirrors that can be 20 to 35 feet wide. Moving all astronomical observations to space to escape light pollution would not be possible, because space missions have a much greater cost and so many large ground-based telescopes are already in operation or under construction. Around the world, there are 17 ground-based telescopes with primary mirrors as big or bigger than Webbs 20-foot mirror, and three more under construction with mirrors planned to span 80 to 130 feet. The newest telescope starting its scientific mission right now, the Vera Rubin Observatory in Chile, has a mirror with a 28-foot diameter and a 3-gigapixel camera. One of its missions is to map the distribution of dark matter in the universe. To do that, it will collect a sample of 2.6 billion galaxies. The typical galaxy in that sample is 100 times fainter than the natural glow in the nighttime air in the Earths atmosphere, so this Rubin Observatory program depends on near-total natural darkness. The more light pollution there is, the fewer stars a person can see when looking at the same part of the night sky. The image on the left depicts the constellation Orion in a dark sky; the image on the right is taken near the city of Orem, Utah, a city of about 100,000 people. [Photo: jpstanley/Flickr, CC BY] Any light scattered at nightroad lighting, building illumination, billboardswould add glare and noise to the scene, greatly reducing the number of galaxies Rubin can reliably measure in the same time, or greatly increasing the total exposure time required to get the same result. The LED revolution Astronomers care specifically about artificial light in the blue-green range of the electromagnetic spectrum, as that used to be the darkest part of the night sky. A decade ago, the most common outdoor lighting was from sodium vapor discharge lamps. They produced an orange-pink glow, which meant that they put out very little blue and green light. Even observatories relatively close to growing urban areas had skies that were naturally dark in the blue and green part of the spectrum, enabling all kinds of new observations. Then came the solid-state LED lighting revolution. Those lights put out a broad rainbow of color with very high efficiency, meaning they produce lots of light per watt of electricity. The earliest versions of LEDs put out a large fraction of their energy in the blue and green, but advancing technology now gets the same efficiency with warmer lights that have much less blue and green. Nevertheless, the formerly pristine darkness of the night sky now has much more light, particularly in the blue and green, from LEDs in cities and towns, lighting roads, public spaces, and advertising. The broad output of color from LEDs affects the whole spectrum, from ultraviolet through deep red. The U.S. Department of Energy commissioned a study in 2019 which predicted that the higher energy efficiency of LEDs would mean that the amount of power used for lights at night would go down, with the amount of light emitted staying roughly the same. But satellites looking down at the Earth reveal that just isnt the case. The amount of light is going steadily up, meaning that cities and businesses were willing to keep their electricity bills about the same as energy efficiency improved, and just get more light. Natural darkness in retreat As human activity spreads out over time, many of the remote areas that host observatories are becoming less remote. Light domes from large urban areas slightly brighten the dark sky at mountaintop observatories up to 200 miles away. When these urban areas are adjacent to an observatory, the addition to the skyglow is much stronger, making detection of the faintest galaxies and stars that much harder. The Mount Wilson Observatory in the Angeles National Forest may look remote, but urban sprawl from Los Angeles means that it is much closer to dense human activity today than it was when it was established in 1904. [Photo: USDA/USFS, CC BY] When the Mount Wilson Observatory was constructed in the Angeles National Forest near Pasadena, California, in the early 1900s, it was a very dark site, considerably far from the 500,000 people living in Greater Los Angeles. Today, 18.6 million people live in the L.A. area, and urban sprawl has brought civilization much closer to Mount Wilson. When Kitt Peak National Observatory was first under construction in the late 1950s, it was far from metro Tucson, Arizona, with its population of 230,000. Today, that area houses 1 million people, and Kitt Peak faces much more light pollution. Even telescopes in darker, more secluded regionslike northern Chile or western Texasexperience light pollution from industrial activities like open-pit mining or oil and gas facilities. European Southern Observatorys Very Large Telescope at the Paranal site in the sparsely populated Atacama Desert in northern Chile [Photo: J.L. Dauvergne & G. Hüdepohl/ESO, CC BY-ND] The case of the European Southern Observatory An interesting modern challenge is facing the European Southern Observatory, which operates four of the worlds largest optical telescopes. Their site in northern Chile is very remote, and it is nominally covered by strict national regulations protecting the dark sky. AES Chile, an energy provider with strong U.S. investor backing, announced a plan in December 2024 for the development of a large industrial plant and transport hub close to the observatory. The plant would produce liquid hydrogen and ammonia for green energy. Even though formally compliant with the national lighting norm, the fully built operation could scatter enough artificial light into the night sky to turn the current observatorys pristine darkness into a state similar to some of the legacy observatories now near large urban areas. The location of AES Chiles planned project in relation to the European Southern Observatorys telescope sites [Image: European Southern Observatory, CC BY-ND] This light pollution could mean the facility wont have the same ability to detect and measure the faintest galaxies and stars. Light pollution doesnt only affect observatories. Today, around 80% of the worlds population cannot see the Milky Way at night. Some Asian cities are so bright that the eyes of people walking outdoors cannot become visually dark-adapted. In 2009, the International Astronomical Union declared that there is a universal right to starlight. The dark night sky belongs to all peopleits awe-inspiring beauty is something that you dont have to be an astronomer to appreciate. Richard Green is an astronomer emeritus at Steward Observatory at the University of Arizona. This article is republished from The Conversation under a Creative Commons license. Read the original article.

Category: E-Commerce
 

2025-08-01 08:00:00| Fast Company

New technologies usually follow the technology adoption life cycle. Innovators and early adopters rush to embrace new technologies, while laggards and skeptics jump in much later. At first glance, it looks like artificial intelligence is following the same pattern, but a new crop of studies suggests that AI might follow a different course, one with significant implications for business, education, and society. This general phenomenon has often been described as AI hesitancy or AI reluctance. The typical adoption curve assumes a person who is hesitant or reluctant to embrace a technology will eventually do so anyway. This pattern has repeated over and over. Why would AI be any different? Emerging research on the reasons behind AI hesitancy, however, suggests there are different dynamics at play that might alter the traditional adoption cycle. For example, a recent study found that while some causes of this hesitation closely mirror those regarding previous technologies, others are unique to AI. In many ways, as someone who closely watches the spread of AI, there may be a better analogy: veganism. AI veganism The idea of an AI vegan is someone who abstains from using AI, the same way a vegan is someone who abstains from eating products derived from animals. Generally, the reasons people choose veganism do not fade automatically over time. They might be reasons that can be addressed, but theyre not just about getting more comfortable eating animals and animal products. Thats why the analogy in the case of AI is appealing. Unlike many other technologies, its important not to assume that skeptics and laggards will eventually become adopters. Many of those refusing to embrace AI actually fit the traditional archetype of an early adopter. The study on AI hesitation focused on college students who are often among the first demographics to adopt new technologies. There is some historical precedent for this analogy. Under the hood, AI is just a set of algorithms. Algorithmic aversion is a well-known phenomenon where humans are biased against algorithmic decision-makingeven if it is shown to be more effective. For example, people prefer dating advice from humans over advice from algorithms, even when the algorithms perform better. But the analogy to veganism applies in other ways, providing insights into what to expect in the future. In fact, studies show that three of the main reasons people choose veganism each have a parallel in AI avoidance. Ethical concerns One motivation for veganism is concern over the ethical sourcing of animal by-products. Similarly, studies have found that when users are aware that many content creators did not knowingly opt into letting their work be used to train AI, they are more likely to avoid using AI. Many vegans have ethical concerns about the treatment of animals. Some people who avoid using AI have ethical concerns about the treatment of content creators. [Photo: Vuk Valcic/SOPA Images/LightRocket via Getty Images] These concerns were at the center of the Writers Guild of America and Screen Actors Guild-American Federation of Television and Radio Artists strikes in 2023, where the two unions argued for legal protections against companies using creatives works to train AI without consent or compensation. While some creators may be protected by such trade agreements, lots of models are instead trained on the work of amateur, independent, or freelance creators without these systematic protections. Environmental concerns A second motivation for veganism is concern over the environmental impacts of intensive animal agriculture, from deforestation to methane production. Research has shown that the computing resources needed to support AI are growing exponentially, dramatically increasing demand for electricity and water, and that efficiency improvements are unlikely to lower the overall power usage due to a rebound effect, which is when efficiency gains spur new technologies that consume more energy. Both AI and meat production spark concerns about environmental impact. [Photo: Kichul Shin/NurPhoto via Getty Images] One preliminary study found that increasing users awareness of the power demands of AI can affect how they use these systems. Another survey found that concern about ater usage to cool AI systems was a factor in students refusal to use the technology at Cambridge University. Personal wellness A third motivation for veganism is concern for possible negative health effects of eating animals and animal products. A potential parallel concern could be at work in AI veganism. A Microsoft Research study found that people who were more confident in using generative AI showed diminished critical thinking. The 2025 Cambridge University survey found some students avoiding AI out of concern that using it could make them lazy. It is not hard to imagine that the possible negative mental health effects of using AI could drive some AI abstinence in the same way the possible negative physical health effects of an omnivorous diet may drive some to veganism. How society reacts Veganism has led to a dedicated industry catering to that diet. Some restaurants feature vegan entrees. Some manufacturers specialize in vegan foods. Could it be the case that some companies will try to use the absence of AI as a selling point for their products and services? If so, it would be similar to how companies such as DuckDuckGo and the Mozilla Foundation provide alternative search engines and web browsers with enhanced privacy as their main feature. There are few vegans compared to nonvegans in the U.S. Estimates range as high as 4% of the population. But the persistence of veganism has enabled a niche market to serve them. Time will tell if AI veganism takes hold. David Joyner is an associate dean and senior research associate at the College of Computing at the Georgia Institute of Technology. This article is republished from The Conversation under a Creative Commons license. Read the original article.

Category: E-Commerce
 

2025-08-01 06:00:00| Fast Company

In early March, Volkan Çinar, a chemistry postdoc at MIT, received an email recruiting him to train AI models. Çinar studies carbon-carbon bonds formation in graphene. Given the stiff competition for jobs in academia, Çinar was no longer sure if his dream of working in academia made sense. So he was receptive to the emails pitch. The email came from Handshake, the job search platform which connects 18 million students from 1,600 higher ed institutions to career opportunities, introducing its new MOVE (Model Validation Expert) Fellowship. The new program gives Handshake an entrée into the high end of AI model training, the hot sector thats seen Meta acquire a 49% stake in Scale for more than $14 billion and Surge bootstrap itself to $1 billion in revenue. For talent like Çinar, MOVE offers better money than teaching and comes with AI training. Id never considered working in AI, Çinar says. But given that Im exploring other positions, I thought Id give it a try, even if it meant the risk of paving the road for AI models to take over his field.  Paid subscribers will learn:  What to expect from the program The Fellowships acceptance rate and pay range How to make yourself competitive for an AI gig A better way to source expert talent for AI labs Handshake, which started in 2014 and is valued at $3.5 billion according to PitchBook, saw an opportunity to expand into AI training last year. Founder Garret Lord said he came up with the idea after talking to a researcher from an AI lab. At the time Handshake had already been approached by major AI labs directly and middlemen to source experts to train AI models. Many of the PhDs and master’s students were saying they were frustrated by the experience as related to getting trained effectively and not getting paid on time, Lord said on the Kleiner Perkins Grit podcast. Lord realized he was sitting on a major asset: a huge talent network.  So Handshake created MOVE, which launched on June 10. We wanted to make sure that as the world of work continues to evolve into more of an AI economy, says Christine Cruzvergara, chief education strategy officer at Handshake, that we were doing everything we can to equip our students with the skills and the experiences that they might need to be really competitive in that job market. The MOVE fellowship pairs graduate students and postdocs like Çinar with short-term gigs of about 10 to 20 hours a week with generative AI labs. Fellows go through Handshakes training program, which takes approximately two to five hours, though some projects may require more training. Fellows learn about how large language models work, as well as how to create good prompts. Depending on their level of expertise they can earn between $40 and $130 an hour. Fellows are under strict NDAs when it comes to discussing their actual work, but Rachel Mitchell, a doctoral candidate in education at University of Miami described the general workflow. Mitchell works in pods with other experts to develop prompts or scenarios for the AI models to chew on. After running the prompt through the AI model the pod determines which parts the model successfully answered and which parts it didnt. The pod will discuss what went wrong, and rewrite the prompt and run it again to make sure that the result wasnt created because of an unclear prompt. The feedback goes to the AI lab which then uses it to train and improve the model.  I want to make sure that we’re actually developing the knowledge of the AI and testing its limits, says Mitchell, and that it’s not failing due to human error. Unlike data labeling company Surge, which uses an algorithm to match experts to projects, Handshake uses human review. Fellows are matched to the projects based on their résumés, interviews, and the training they do at Handshake. An expert will help evaluate applicants for domain knowledge. The expert typically also ends up as the project lead and can provide feedback on the fellows work as well. Today, the MOVE program has more than 1,000 fellows and works with alumni from any university in America. Democratizing access to information Neither Mitchell nor Çinar feel as if they are cannibalizing jobs in their industry. AI, at its best, is a thought partner, says Mitchell, who hopes to become a professor. My contribution is helping develop a tool that’s reliable enough that someone who is skilled or has some background knowledge can use it effectively. Mitchell sees generative AI as an essential link for helping disseminate her work to the people who will apply it in classroom settings and dont have the time or resources to do a literature search.  She points out teachers are overworked and burnt out, and many may be trying to lighten the load by using AI to generate their lesson plans. However, AI often produces flawed results, generating a recommendation with vague learning objectives instead of specific goals that can be measured in students. But if generative AI draws from the latest research on best practices in education, it could generate useful plans that teachers can use.  Similarly, Çinar says that in his field, researchers conduct literature searches to make sure the techniques they are testing are research backed. Wading through scientific journals can be arduous, and using AI to help can slice down the work.  Çinar doesnt know what his next step will be: research or industry. What he is sure of is that itll probably ask for AI expertise. He hopes his time spent writing prompts and navigating AI models will help him compete in the job market.  He also noted that the program has come with other side benefits. First, hes getting to meet and network with other experts and learn from them. Second, he gets to learn how to operate in a corporate setting. Handling these projects, delivering them on time, and doing quality work as a whole package, he says, I think will be very valuable for any job I end up at. A lifeline in the entry-level job drought In a world where AI skills are in high demand, Handshake offers an attractive prospect: getting paid to get hands-on AI experience writing prompts in your field. According to a Brookings Institute report, job postings asking for AI skills have grown from roughly 3,000 in 2010 to over 80,000 this year. Meanwhile, companies like Duolingo and Shopify are mandating that employees use AI on the job.  However, 63% of Americans have never used AI at work, and only 24% reported receiving AI training according to an October 2024 survey from Pew.  Emory University sees the MOVE fellowship as an opportunity to equip students for the AI uture. Branden Grimmett, associate dean of Emory College and vice provost of career and professional development at Emory University, said the school immediately signed on after a presentation from Handshake in March. In particular, Grimmett and his colleagues appreciated how the fellowship offers training to students in the humanities.  Since launching nearly a month ago, 110 Emory students have applied to join the program, which Grimmett says is a high level of interest compared with other job and training offerings. Handshake says approximately 25% of applicants are accepted into the program, even though the program is still so young as of yet no one has reported being able to parlay their MOVE experience into a job.  No generalists, experts only Handshake says applicants who want to stand out should be very clear on their subject-matter expertise. Reference advanced research publications, patents, or teaching that demonstrates your knowledge, Cruzvegara notes. She also points out its important to highlight problem-solving and critical thinking skills and experience with designing assessments and rubrics, or tasks that require deep reasoning. In addition, since fellows work in pods together, demonstrating a history of collaboration such as working in research groups or interdisciplinary environments is crucial. Handshake looks for applicants who combine domain expertise with the desire and intellectual acumen to challenge AI models. Lord envisions a future where MOVE directly leads to a job, where fellows have badges on their profiles and there are leaderboards by school. Going forward, Handshake is considering opening the program to young professionals. Cruzvegara points out that AI is here and the choices are to resist and get left behind or figure out how to adapt. I don’t believe that AI alone is going to take your job, but I do think that people who know AI certainly will, Cruzvegara says. We’re doing our best to make sure that as much of the early talent population as possible is actually exposed to and aware of how they can be using AI in their future roles.

Category: E-Commerce
 

2025-08-01 06:00:00| Fast Company

After 25 years helping companies build teams, Ive seen white-collar work evolve through tech booms, market crashes, and management fads. But todays shift is more foundational: hybrid teamsmade up of both full-time employees and independent consultantsare becoming the new norm. That shift isnt just changing how we hire. Its redefining how we lead. This transformation isnt loud. Theres no single event driving it. Instead, were seeing the cumulative effects of digital communication, the rise of remote work, and AI accelerating the unbundling of traditional roles. Layer in economic uncertainty and a demand for agility, and you get a workplace where roles are modular, teams are fluid, and independent consultants are often at the center of mission-critical work. According to the Barton Partnerships 202425 Independent Consulting & Advisory in Review Report, a survey of over 8,500 independent consultants, more than half of independent consultants have been working this way for over five years. And theyre not just filling gaps. Over 40% of projects covered in the report focus on strategic advisory or business transformationcore priorities, not side projects. Given the prevalence of hybrid teams, its important managers understand how to lead them.   The challenges of leading hybrid teams Hybrid teams promise flexibility and specialization. But they also create friction points. Independent consultants dont typically have access to the same tools or context as full-timers. Theyre rarely looped into company rituals or cultural onboarding. And because they often work across clients, they expect efficiency, not red tape. At the same time, full-time employees may not know how to integrate or collaborate effectively with project-based teammates. Who leads? Who owns decisions? Whats the chain of command? If leaders dont proactively address these gaps, hybrid teams can underperformeven when every person on the team is highly capable. New rules of engagement To lead hybrid teams effectively, we need new playbooks. Below are four principles Ive seen work across industriesfrom Fortune 500s to high-growth startups. 1. Treat consultants like partners Independent consultants may not appear on your org chart, but theyre often just as vital to outcomes as your full-timers. Treat them like partners, not vendors. That means sharing strategic context, offering meaningful feedback, and giving them a seat at the (virtual) table when decisions affect their work. In one client engagement, a consultant brought in to redesign pricing models ended up shaping the entire customer segmentation strategybecause the executive team treated her as a partner, not as a temporary resource with limited ability to contribute. 2. Build clarity, not bureaucracy Independent consultants dont need training portals or team-building retreats. What they do need is clarity: Whats the objective? Who makes decisions? How do we define success? For example, a global healthcare client I advised included consultants in key all-hands meetings during a transformation initiative. The move cost nothing but created buy-in, accelerated delivery, and avoided misalignment across internal and external contributors. A private equity-backed company I worked with created a one-page onboarding doc for every independent consultant engagement. It included scope, stakeholders, communication cadence, and KPIs. It wasnt fancybut it saved hours of friction and got everyone aligned on day one. 3. Culture countsfor everyone Too often, leaders assume that culture building is just for full-time employees. But independent consultants contribute to outcomes and influence team dynamics, too. Even if theyre only involved for a few months, they should understand the why behind the workwhat drives decisions, what behaviors are rewarded, and how the team operates. That doesnt mean inviting them to every offsite or virtual happy hourespecially when it might require unpaid time or travel. But it does mean being intentional about cultural signals. One global fintech client I worked with included independents in project kickoff rituals and team Slack channels where norms were discussed openly. Another offered every consultant a quick-start culture brief with core values, communication styles, and meeting etiquettenothing formal, just practical context to help them plug in. Small gestures like these help independent contributors feel included, aligned, and empowered to delivernot just execute. When people understand the culture, they make better decisions faster, regardless of their employment status. For example, a global healthcare client I advised included consultants in key all-hands meetings during a transformation initiative. The move cost nothing but created buy-in, accelerated delivery, and avoided misalignment across internal and external contributors. 4. Respect the boundaries that make consulting appealing Most consultants choose independence for a reason: flexibility, autonomy, and variety. Micromanaging or overloading them with administrative burdens undermines what makes the model effective. Set expectations, provide access, and then let them deliver. One enterprise client I worked with gave consultants direct access to the systems and stakeholders they neededno ticketing queues, no multi-step approval chains. By clearing a path and trusting their expertise, the company sped up delivery and avoided the kind of bottlenecks that often frustrate external contributors. Thats what the best hybrid leaders do: they dont treat consultants like employees. They treat them like experts. The future of leadership is situational Hybrid teams arent an experiment anymoretheyre a structural change. That means leadership itself needs to evolve. Todays best leaders dont rely on static team structures or one-size-fits-all management styles. They flex. They tailor how they lead based on whos in the room (or on the Zoom call), what the mission is, and how the work gets done. Whether you’re a startup founder, a team lead inside a multinational corporation, or a consultant navigating both worlds, one thing is clear: success in todays workplace requires more than staffing roles. It demands fluency across modelsfull-time, freelance, and everything in between. That shift might be quiet compared to other workplace trends. But its not going away.

Category: E-Commerce
 

2025-08-01 06:00:00| Fast Company

Few cybersecurity threats generate as much alarm as remote code execution, or RCE. This type of flaw allows an attacker to run malicious code on someone else’s deviceno physical access required. Its a chilling scenario: a hacker, potentially halfway across the world, gains the ability to infiltrate systems, steal data, or disrupt operations. What makes RCE vulnerabilities so dangerous isnt just the immediate impactits the unknown consequences that can follow. In just a matter of days, a recently disclosed RCE vulnerability in Microsoft SharePoint, the enterprise platform many companies rely on to store and share internal documents, sent shockwaves of concern throughout organizations, leaving many searching for answers as to what they need to know and how they can protect themselves and their customers.  Why did this thing get so big so fast? The SharePoint vulnerability received a severity score of 9.8 out of 10 on the Common Vulnerability Scoring System (CVSS), which is a standardized framework used to assess and prioritize security flaws. A score that high signals a critical risk, meaning affected organizations should apply the available patch immediately. The extreme severity, paired with SharePoints widespread use in enterprise environments, helped the threat (and the headlines) spread rapidly. When an attack of this scale occurs, its natural to look for something or someone to blame. Outdated or neglected systems are often among the first to be blamed in cybersecurity, but in this case, legacy infrastructure wasnt the issue. SharePoint is actively maintained, and a patch was already available. The challenge was that security teams typically dont know whats vulnerable until a flaw is publicly disclosedand from there, it becomes a race to assess risk and apply the fix before attackers can take advantage. Protecting company secrets The SharePoint RCE vulnerability is a reminder that protecting sensitive information starts with controlling who has access to it. One of the simplest ways to keep intruders out is by using multi-factor authenticationthe process of confirming your identity with more than just a password. Yes, it can be a hassle to enter a code from your phone, but that small extra step makes it much harder for attackers to break in. SharePoint comes with built-in tools that let organizations control who can see and edit files. But those tools only work if they’re used wisely. For example, not every employee needs access to every document. Keeping sensitive files limited to just the people who need them helps reduce the risk if someone does manage to sneak into the system. Its also important to watch for unusual behaviorsmall signs that something might be wrong. If someones account suddenly tries to access files they dont normally use, logs in from an unfamiliar location or gets blocked repeatedly when trying to open restricted content, those are red flags.  Many organizations use tools like Security Information and Event Management (SIEM) platforms and user and entity behavior analytics (UEBA) to catch these early warning signs. SIEM tools help security teams monitor activity across the network, while UEBA uses patterns and data to flag behavior thats out of the ordinary. Together, they can help stop an attack before it causes serious damage. Now what? Incidents like the SharePoint vulnerability highlight just how quickly a virtual flaw can turn into a real-world problemexposing sensitive data, disrupting operations and shaking trust. These events offer organizations a moment to revisit the fundamentals: making sure employees know how to recognize phishing attempts, limiting who has access to critical documents and using safeguards like multi-factor authentication to keep intruders out. But the real key is consistency. Cybersecurity has to be built into the culture of the organization. That means clear policies, ongoing awareness, and fast action when something feels off. The companies that fare best in the face of threats like RCEs arent always the biggest or most high-techtheyre the ones that stay alert, respond quickly and prioritize cybersecurity as an essential part of the business.

Category: E-Commerce
 

2025-08-01 00:00:00| Fast Company

Africas e-commerce sector is experiencing a renaissance. In 2025, Africas retail e-commerce is expected to reach over $39 billion, and $55 billion by 2029. This growth is driven by ambitious brands, from contemporary fashion labels to innovative lifestyle businesses, capturing both local and international demand. These businesses are leveraging digital commerce and modern payment rails to reach more customers than ever before. E-commerce is also emerging as a critical lever to help businesses recover from economic shocks and unlock the trade potential of the African Continental Free Trade Area (AfCFTA). Yet one critical barrier threatens to limit their growth: access to affordable, flexible credit. Medium-scale e-commerce enterprises, those beyond micro-entrepreneurship but not yet large corporations, face a unique financing challenge. These businesses are too large for microfinance but often too small, or perceived as too risky, for traditional commercial banking. Despite steady sales, loyal customers, and growing brand equity, they struggle to secure financing to scale production, expand logistics, or invest in technology to serve a wider market. The financing shortfall for sub-Saharan Africa exceeds $331 billion, with medium-sized consumer-facing businesses among the hardest hit. A report by USAID and eTrade Alliance which surveyed over 2,000 micro, small, and medium-sized enterprises (MSME) in Kenya, Nigeria, and South Africa, shows that these businesses are eager to expand e-commerce capabilities, internet connectivity, and invest in digital transformation, but access to finance remains one of their greatest barriers. Consider, for instance, a mid-sized Nairobi fashion retailer that grew steadily through an online storefront but struggled to finance improved packaging and marketing to reach buyers in Europe. Despite years of consistent sales, it was unable to access credit on reasonable terms because traditional lenders viewed its cash flows as unpredictable. Cases like this are widespread. As Africas middle class expands, with roughly 212 million people projected to reach middle income status by 2030 and consumer spending expected to hit $2 trillion in 2025the demand for e-commerce will surge. However, tight credit access could block supply-side growth. When growing brands cannot secure credit to expand inventory, strengthen logistics, or build new supplier partnerships, they risk ceding market share to bigger, better capitalised competitors. These missed opportunities ripple through ecosystems and impact suppliers, logistics firms, and technology partners that depend on a thriving e-commerce sector. 4 things that need to improve Credit is not a luxury for these businesses. It is essential to transform local brands with global ambitions into long-term economic engines. It can do so by following these four principles. Smarter lending evaluation. Information asymmetry hinders small and medium enterprise (SME) financing in Africa; many small businesses lack formal financial records and credit history. This leads traditional lenders to demand high collateral given difficulty in assessing risk. To overcome this, lenders should use real-time transactional data (e.g., e-commerce sales, inventory, customer reviews) to accurately assess creditworthiness for excluded SMEs. Data-sharing partnerships. Payment providers, marketplaces, distributors, and banks should collaborate to share transaction histories and supply chain data, helping lenders assess risk with confidence. Blended finance and risk-sharing facilities. Scale public-private instruments like the Africa Guarantee Fund and the Bank of Industry risk-sharing arrangements. These reduce lenders risks and help lower the cost of credit. Targeted financing for digital transformation. As the Alliance for eTrade Development research shows, many MSMEs want to invest in better internet connectivity, digital marketing, and fulfilment capabilities but cannot secure affordable loans for these upgrades. New financing products tailored to e-commerce investment would directly unlock their growth potential. The opportunity ahead As governments and the private sector work to advance e-commerce policy frameworks under AfCFTA, prioritizing simpler customs procedures, strengthening cross-border payments, and improving digital ID systems, credit access must rise to the top of the agenda. Payments are a foundation, but credit is a growth driver. We must build the financial tools that empower Africas most ambitious entrepreneurs to dream bigger, scale faster, and compete globally. When they grow, Africa grows. Olugbenga GB Agboola is founder and CEO of Flutterwave.

Category: E-Commerce
 

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