 |
|
|
|||||
Some users may know that Epic Games, the developer of Fortnite, has had its own app store for a while now, the Epic Games Store. The company also won an antitrust lawsuit against Google last December that found Google held an illegal monopoly on app distribution and in-app billing services for Android devices. Despite that win, it seems that Epics court war has only begun. Epic Games is now suing Google again, but it also named Samsung in the lawsuit as a defendant. This time, its sights are trained on Samsungs Auto Blocker feature. In the latest lawsuit, Epic Games is claiming that Samsungs Auto Blocker feature is making it difficult for users to install the Epic Games Store on the latest Samsung devices. This is because Samsung now activates Auto Blocker, which only allows app installs from the Google Play Store and Samsung Galaxy Store, by default and prevents third-party app installation unless you disable the function. Epic Games CEO Tim Sweeney is even suggesting that Google and Samsung are working together, though he admits theres no concrete evidence for this claim. The Verges Sean Hollister put these claims to the test and discovered that his Samsung smartphone did prevent him from installing Epic Games Store, but it wasnt so simple. There were no instructions on how to deactivate Auto Blocker. He then searched turn off auto blocker in the search bar, which yielded results but required jumping through several screens. Besides winning against Google and legally proving that Google had a monopoly over Android app sharing, Epic Games also won a lawsuit against Apple. Apple had refused to let Epic Games launch its app store on iOS devices, but the EU forced Apples hand. However, Apple is still resisting and claims that its acceptance is only temporary. How Google and Samsung will respond remains to be seen, but its possible that both companies will resist and claim they arent making it difficult to install the Epic Games Store. Once again, well likely be waiting for the legal system to sort things out.This article originally appeared on Engadget at https://www.engadget.com/apps/epic-is-suing-google-and-samsung-for-making-it-too-hard-to-download-fortnite-142846819.html?src=rss
Category:
Marketing and Advertising
Home kits for testing drugs are normally bland and clinical, but a newcomer is challenging those conventions with bold branding and an irreverent approach to harm reduction. Overdrive sells fentanyl test strips and takes its marketing cues from energy drinks, not medical devices, pulling in viewers on socials with coverage of extreme sports and underground music scenes. It's not the first time founder Brian Bordainick is shaking up a category: he previously launched Starface pimple patches, DTC morning-after pill Julie and Blip nicotine gum.Undetectable by sight, taste or smell, an amount of fentanyl a synthetic opioid 50 times stronger than heroin as tiny as two grains of salt is enough to kill someone. It's frequently and secretly mixed into drugs sold as heroin, cocaine, meth, MDMA, ketamine and counterfeit prescription pills (oxycodone, Xanax and Adderall), and is involved in the majority of drug overdoses in the US.Overdrive's 5-pack kit, retailing at USD 12.99 via Amazon and the company's own website, includes test strips, mini spoons for precise measurement and water pouches for dilution. While the brand maintains a mischievous tone, its mission is deadly serious: to provide drug users with a reliable and accessible first line of defense against potentially lethal overdoses. Results are available in just 3 minutes, with a 99% accuracy rate. Which overlooked yet critical category could your organization tackle? Where could you replace moralizing and fearmongering with stigma-free empowerment?
Category:
Marketing and Advertising
Football Manager 25 is finally on its way, with Sports Interactive confirming the news and announcing a release date. The game will arrive for PC, Mac, Xbox and PS5 on November 26, just in time for some Thanksgiving gameplay. At the same time, FM25 Mobile is launching exclusively on Netflix, while FM25 Touch should come to Nintendo Switch on December 3. FM25 comes with two big updates: a switch to the Unity engine (everywhere except mobile) and women's football (or soccer, depending on where you're reading this from) arriving into the same world as the men's teams. Sega-owned SI first announced the development of women's games in 2021, claiming it would take a while to do in order to provide the same depth as the men's ones. Last year, it confirmed women's teams would be in FM25. In a statement, Sports Interactive Studio Director Miles Jacobson said, "The world gets to see two of our multi-year projects come to fruition: the switch to the Unity engine and the introduction of Women's Football. It gives us a real sense of achievement to begin sharing our hard work with you and we're really looking forward to showing you more of the game in the weeks before the game's release." Right now, anyone who pre-orders FM25 for PC or Mac from a SEGA-approved digital retailer will get 10 percent off. SI will announce pre-orders for Xbox and PS5 editions later.This article originally appeared on Engadget at https://www.engadget.com/gaming/nintendo/football-manager-25-is-out-on-november-26-140032348.html?src=rss
Category:
Marketing and Advertising
All news |
||||||||||||||||||
|
||||||||||||||||||