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2026-01-20 15:00:00| Engadget

Adobe has announced updates for Premiere and After Effects, including new AI-powered tools that are meant to speed up your video editing tasks. In Premiere, the companys video-editing software, it has unveiled a new AI-powered Object Mask feature that lets you easily pick and track persons or objects moving through your video clips. You simply have to hover over that object and click to generate a mask overlay in seconds. While the mask is supposed to be accurate from the start, you can adjust and resize it as needed. Adobe says the feature uses its own AI model for the feature and that the processing happens on-device. It also says that it doesnt use your activities and data to train its models.The company has also given its Shape Mask tool an upgrade. You can generate its redesigned Ellipse, Rectangle and Pen masks directly from the toolbar. Further, it updated their controls to make moving or adjusting the masks more precise. The masks can now also track objects on your video clips 20 times faster than their predecessors, which means you wont have to keep such a close eye on the status bar. Another new Premiere update lets you easily bring media from from Firefly Boards, Adobes AI-powered digital canvas, into the program. In addition, Adobe Stock is now fully integrated within Premiere. For After Effects, Adobe has rolled out an update that lets you import SVG files that are commonly used in Illustrator. You can now also build graphics and photorealistic objects inside images with 3D parametric meshes, consisting of cubes, spheres, cylinders, cones, toris and planes, within the visual effects software. This article originally appeared on Engadget at https://www.engadget.com/ai/adobe-unveils-new-ai-powered-video-editing-tools-for-premiere-140000970.html?src=rss

Category: Marketing and Advertising
 

2026-01-20 14:30:56| Engadget

In a strange twist of fate, a fire broke out this week at the Rad Power Bikes retail store warehouse in Huntington Beach, California, Electrek reports. The structural blaze came less than two months after the Consumer Product Safety Commission (CPSC) warned customers to "immediately stop" using and dispose of some of the company's e-bike batteries due to fire hazard. In December, Rad filed for Chapter 11 bankruptcy protection, stating it couldn't afford to recall the batteries.  The recent two-alarm fire hit a commercial complex with multiple businesses. Footage from the fire shows e-bikes outside of the warehouse as firemen fought the blaze. Engadget has reached out to Rad for more information on the fire's impact.  The CPSC's November warning told of 31 reports of fire, with 12 of those involving property damage. In some cases, the battery was in storage, not being charged or used, yet still caught fire. The CPSC told customers to get rid of (in a safe, detailed manner) specific models of Rad's lithium-ion batteries. It claimed that the "hazardous" batteries were at risk of igniting or exploding, even more if wet or interacting with debris.  Rad told the CPSC it couldn't recall the batteries as it couldn't afford to offer replacements and refunds. "Rad offered multiple good-faith solutions to address the agencys concerns, including offering consumers an opportunity to upgrade to Safe Shield batteries (described below) at a substantial discount. CPSC rejected this opportunity," Rad Power Bikes said in a statement at the time. "The significant cost of the all-or-nothing demand would force Rad to shut its doors immediately, leaving no way to support our riders or our employees." The company also said it disagreed with the CPSC's "characterization of certain Rad batteries as defective or unsafe." It also pointed to the incident rate being below one percent and stated that all lithium-ion batteries come with a risk when customers do things such as improper charging and excessive exposure to moisture that Rad cautions against. This article originally appeared on Engadget at https://www.engadget.com/transportation/rad-power-bikes-warehouse-catches-fire-following-flammable-battery-warnings-133056542.html?src=rss

Category: Marketing and Advertising
 

2026-01-20 14:00:00| Engadget

The UK government has announced a consultation, asking people for their feedback on whether to introduce a social media ban for children under 16 years old. It would also explore how to enforce that limit, how to limit tech companies from being able to access childrens data and how to limit infinite scrolling, as well as access to addictive online tools. In addition to seeking feedback from parents and young people themselves, the countrys ministers are going to visit Australia to see the effects of the countrys social media ban for kids, according to Financial Times. Australia's minimum age social media ban went into effect on December 10. Its the first of its kind and covers several social media platforms, including Facebook, X, TikTok, Twitch, Snapchat, YouTube and Reddit. Just recently, Meta shut down nearly 550,00 accounts, most of which were on Instagram, to comply with the new law. The UK passed the Online Safety Act in 2023 and has been enforcing its rules since. Last year, for instance, it started requiring websites that publish pornography to conduct age checks for users. But British politician Liz Kendall said parents still have serious concerns about the content their children can consume online. As The Guardian notes, the announcement for a consultation comes just before the House of Lords votes on an amendment to the Childrens Wellbeing and Schools Bill. The amendment is seeking a social media ban on children under 16, which will be enacted within a year if and when the bill passes. This article originally appeared on Engadget at https://www.engadget.com/social-media/the-uk-is-mulling-an-australia-like-social-media-ban-for-users-under-16-130000446.html?src=rss

Category: Marketing and Advertising
 

2026-01-20 13:15:09| Engadget

Part of a lawsuit accusing OpenAI of abandoning its non-profit status claims Musk is owed anywhere from $79 billion to $134 billion in damages for the wrongful gains of OpenAI and Microsoft. Musk claims in the filing that hes entitled to a chunk of the companys recent $500 billion valuation, after contributing $38 million in seed funding during the AI companys early years. It wasnt just money according to the filing, Musk helped advise on key employee recruitment, introductions with business contacts and startup advice. If this sounds familiar, its because the lawsuit dates back to March 2024. Its still going. Mat Smith The other big stories (and deals) this morning ASUS changes mind, will continue selling the RTX 5070 Ti after all Musk claims Tesla will restart work on its Dojo supercomputer Microsoft issues emergency fix after update stops some Windows 11 devices from shutting down Anthropic opens up Claude Cowork to anyone with a $20 subscription Anthropics AI assistant can handle simple tasks on your PC for you. Engadget Claude Cowork, Anthropics AI assistant for handling simple tasks on your computer, is now available to anyone with a $20-per-month Pro subscription. It was previously an exclusive feature for its Max subscribers, who pay a minimum of $100 per month. As a reminder, the intriguing part of Claude Cowork is its ability to work on its own. If you have the macOS Claude app and a Pro subscription, you can prompt Claude Cowork to work on tasks on your local computer, like creating documents based on files you have saved or organizing your folders. Dont expect it to deal with high-level PC work just yet, but it can handle simple organizational tasks. Continue reading. Dr. Gladys West, whose mathematical models inspired GPS, dies at 95 Her decades-long career finally received wider recognition in 2018. Pioneering mathematician Dr. Gladys West has passed away at the age of 95. Her name may not be familiar to you, but her contributions will be. Wests work laid the foundation for the global positioning system, GPS, we all use (sometimes daily). Beyond DoorDash requests and Google Maps navigation, GPS is now an essential component of industries ranging from aviation to emergency response systems. Continue reading. ASUS will not release any new smartphones this year Will the company be joining the likes of LG? Engadget ASUS might step back from smartphones. According to translations of recent quotes from Chair Jonney Shih, the company does not plan to release new phone models in the future. Previous reports suggested ASUS would not introduce any smartphones in 2026, but Shihs recent comments indicate the pause may last longer, if not indefinitely. Weve reached out to ASUS for additional comment. It's not like the company changes its mind... Continue reading. This article originally appeared on Engadget at https://www.engadget.com/general/the-morning-after-engadget-newsletter-121509123.html?src=rss

Category: Marketing and Advertising
 

2026-01-20 13:10:04| Engadget

Sony is ceding control of its Bravia TV brand to China's TCL as part of a new "strategic partnership," the companies announced in a joint press release. The Japanese electronics giant plans to sell a majority 51 percent stake in its home entertainment arm to TCL, while retaining a 49 percent share. The joint venture is set to start operations in April 2027, pending regulatory and other approvals.  The new combined business will sell TVs carrying Sony and Bravia branding while using TCL's display technology. The partnership will also leverage Sony's picture and audio expertise, supply chain management and other areas of expertise. For its part, TCL will contribute its vertical supply chain strength, global market presence and end-to-end cost efficiency.  "By combining both companies' expertise, we aim to create new customer value in the home entertainment field," Sony CEO Kimio Maki said in a statement. "We expect to elevate our brand value, achieve greater scale and optimize the supply chain in order to deliver superior products and services to our customers," added TCL Electronics chairperson DU Juan.  The news will come as a shock to some, particularly in Japan, as Sony has been strongly associated with high-quality TVs since the Trinitron days. However, it's currently fighting in a low-margin TV business full of formidable competitors including Samsung, LG, Hisense and TCL. The company has already sold off or closed other electronics operations, including PCs and tablets, and is barely hanging in with its smartphone business. Sony effectively stopped making its own LCD and OLED panels some time ago, while TCL has increased its own production having recently purchased LCD Panel patents from Samsung and taken over its plant in China. Other Japanese companies like Toshiba and Hitachi have already exited the TV business, while some including Panasonic have a highly reduced presence.  The Bravia brand survived mainly thanks to customers willing to pay extra for high-end picture and sound quality, along with Sony's association to filmmaking and high-end camera gear. As I detailed in a recent explainer, Sony was a pioneer in many key flat panel breakthroughs, having developed LED backlighting, quantum dot technology and the first OLED TVs. This article originally appeared on Engadget at https://www.engadget.com/home/home-theater/sony-is-handing-control-of-its-bravia-tv-business-to-chinas-tcl-120957252.html?src=rss

Category: Marketing and Advertising
 

2026-01-20 12:41:46| TRENDWATCHING.COM

A "youth retirement home" in Malaysia's Gopeng district sparked widespread coverage over the past few weeks, promising burned-out young people a month-long escape for roughly USD 490.The premise was simple: no obligations, just meals, cute dogs, gazing at the blue sky, and permission to opt out of ambition. News outlets and social media accounts around the world picked up the story (it was shared with this writer numerous times), generally in the context of Gen Z and mental health. The only problem? It seems the concept was little more than a notion of expanding the family's existing elder care business for a younger crowd. Earlier social media activity focused on stroke rehabilitation services and TCM treatments, and questions about the youth retirement home's specifics remained unanswered.The concept went viral based on a TikTok with copy that did some sophisticated emotional work: "be a happily useless person for a month," "a place that allows you to lie flat," "disappear from your current life." The clinic wasn't necessarily selling accommodation it was selling permission. Permission to be unproductive without guilt, to be cared for, to suspend identity and ambition temporarily. When interest surged, the venture's Instagram disappeared. A cryptic Facebook post announced the center was no longer taking reservations, but that "True relaxation isn't found in Gopeng. As long as you find peace of mind, anywhere can be a youth retirement home."TREND BITEThe story's viral trajectory underscores how generative AI has made reproducing emotionally resonant stories entirely frictionless, regardless of their truth. Many outlets now function as content relays rather than investigators; they see a viral post, run it through an LLM to "rewrite as news article," and publish without verification. When multiple sources repeat the same AI-processed story, readers infer legitimacy through synthetic corroboration."Malaysia's first youth retirement home" was perfectly shaped for this: a clear novelty hook, moral resonance around burnout and lying flat, images of simple accommodation in a bucolic setting with ducks waddling by. What spread wasn't a business but a psychological product a narrative about a generation that's anxious and exhausted.

Category: Marketing and Advertising
 

2026-01-20 00:46:05| Engadget

Pioneering mathematician Dr. Gladys West has passed away at the age of 95. Her name may not be familiar to you, but her contributions certainly are; West's work laid the foundation for the global positioning system. As you likely know from experience, GPS is now an essential component of industries ranging from aviation and emergency response, as well as ensuring that you get to that dinner date or job interview on time. This morning the world lost a pioneer in Dr Gladys West, she passed peacefully alongside her family and friends and is now in heaven with her loved ones. We thank you in advance for all of the love and prayers you have and will continue to provide pic.twitter.com/FJ3aGfEiHP Dr. Gladys B. West (@DrGladysBWest) January 18, 2026 West was born in 1930 in Virginia. Despite the oppression of Jim Crow laws in the south, she was able to pursue higher education at Virginia State College (now named Virginia State University), obtaining bachelor's and master's degrees in mathematics. In 1956, West was hired at what is now called the Naval Surface Warfare Center in Dahlgren, VA. Her focus during the 1970s and 1980s was creating accurate models of the Earth's shape based on satellite data, a complex task requiring the type of mathematical gymnastics that would make the average person dizzy. Those models later became the backbone for GPS. West worked at the Dahlgren center for 42 years, retiring in 1998. As has been the case with so many of the women, particularly those of color, behind tech and science breakthroughs in the US, West's work went largely uncelebrated for decades. After submitting a short biography of her accomplishments to a sorority function in 2018, members of Alpha Kappa Alpha helped West to receive belated recognition for her contributions. She was inducted into the US Air Force Space and Missiles Pioneers Hall of Fame and honored as Female Alumna of the Year by the Historically Black Colleges and Universities Awards in that same year. The Guardian published an interview with West in 2020 that shared some insights on her journey, including a note that when West was out and about, she favored paper maps over the technology she indirectly helped create.This article originally appeared on Engadget at https://www.engadget.com/science/dr-gladys-west-whose-mathematical-models-inspired-gps-dies-at-95-234605023.html?src=rss

Category: Marketing and Advertising
 

2026-01-19 22:30:43| Engadget

ASUS appears to be shifting its business operations away from smartphones. According to translations of recent quotes from Chairman Jonney Shih, the company does not plan to release new phone models in the future. The chairman did not confirm whether smartphones would be completely phased out, but he did acknowledge that possibility. Whatever direction ASUS takes, its existing phones will continue to receive software updates and warranty assistance. Shih suggested that its future plans may include a shift into AI-related projects such as robotics or smartglasses.Previous reports hinted that ASUS would not introduce any smartphones in 2026, but Shih's recent comments indicate that the pause may stretch longer than a year. We've reached out to ASUS for additional comment and will update if the company shares any further information. ASUS had plenty of other updates emerging from CES at the start of the month unrelated to smartphones, such as dual-screen laptops and a pair of gaming smartglasses. So if it does decide to leave that product segment, there will still be other ASUS-branded gear on the market. This article originally appeared on Engadget at https://www.engadget.com/mobile/smartphones/asus-will-not-release-any-new-smartphones-this-year-213043832.html?src=rss

Category: Marketing and Advertising
 

2026-01-19 22:05:00| Engadget

The UK Gambling Commission has raised concerns that Meta is ignoring advertisements by illegal gambling websites on its platforms. At a conference in Barcelona, the commission's Executive Director Tim Miller criticized Meta's behavior towards advertisements for online gambling on its Facebook and Instagram social networks."Companies like Meta will tell you that they dont tolerate the advertising of illegal sites and will remove them if they are notified about them," Miller's speech transcript reads. "But that approach suggests that they dont know about those ads unless alerted. That is simply false."Meta's internal policy is that gambling sites must be licensed in the markets where their ads run. However, the agency was able to conduct basic searches for advertisers that are not on its GamStop platform, which helps people block themselves from accessing online gambling sites. GamStop integration is required for an operator to receive a UK license. "I would be very surprised if Meta, as one of the worlds largest tech companies is incapable of proactively using their own keyword facility to prevent the advertising of illegal gambling," Miller said. "It could leave you with the impression they are quite happy to turn a blind eye and continue taking money from criminals and scammers until someone shouts about it."This article originally appeared on Engadget at https://www.engadget.com/social-media/uk-agency-questions-metas-policies-for-illegal-gambling-site-ads-210500714.html?src=rss

Category: Marketing and Advertising
 

2026-01-19 21:49:27| Engadget

With the spring approaching, it's time to start thinking about how you'll file your taxes. Unfortunately, with the recent demise of Direct File, there isn't a free, government-provided alternative to TurboTax in 2026, and you'll need to look to other federal programs, including IRS Free File, to file your paperwork. If you don't qualify for Free File, chances are you'll need to dish out cash for Intuit's software. And while we hate to suggest you give money to a company that has spent decades lobbying to ensure America's tax system remains a nightmare, we can at least save you some money if TurboTax is your only option. Right now, Amazon has discounted the deluxe desktop edition of TurboTax by 44 percent. That gets you $35 off software that normally costs $80, which you can use to file both your individual state and federal taxes. For most Americans, that should cover their needs, though if you're self-employed, you'll need to pony up for the more expensive Business version of TurboTax, which is currently 42 percent off, or $54 off. One last thing to note: you'll need a PC with either Windows 11 or macOS Sonoma to run the software, so an older machine won't do, unfortunately. Follow @EngadgetDeals on X for the latest tech deals and buying advice.This article originally appeared on Engadget at https://www.engadget.com/deals/turbotax-deluxe-is-on-sale-for-45-ahead-of-tax-season-204848571.html?src=rss

Category: Marketing and Advertising
 

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