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2024-09-16 19:14:44| Engadget

As of now, iOS 18 is here. You can download and install it if your device is compatible, but it already comes with all iPhone 16, iPhone 16 Plus and iPhone 16 Pro models that will be available on September 20. Those with eligible devices can update them by going to Settings > General > About > Software Update and starting the download and installation processes. To see if your device is eligible, we have a list of iPhone models that can support iOS 18. Check it out and see if yours will work. Some of the hidden features our editor Cherlynn spotted include Apple Maps upgrades, Calendar integration with Reminders and expanded Tapback options in Messages, letting you see who reacted with which emoji. Safari is getting a Highlights function, which generates a summary of web pages youre on via machine learning. Our UK bureau chief Mat Smith also tried out some early iOS 18 features in July, and his main takeaway was that Apple Intelligence is the real star. Unfortunately, Apple Intelligence isnt out today but will be available in October. Besides iOS 18, iPadOS 18, visionOS 2 and watchOS 11 are also coming to their respective devices today. Make sure to check if your devices are eligible for the update and that they have enough space. You may have to free up a few gigabytes of storage first.This article originally appeared on Engadget at https://www.engadget.com/mobile/smartphones/ios-18-is-now-available-171444543.html?src=rss


Category: Marketing and Advertising

 

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2024-09-16 18:54:12| TRENDWATCHING.COM

The LEGO Group is transforming regular spaces into vibrant playgrounds with its new Superpower Studios activations. First up? A temporary art gallery in Paris that takes a typically adult-centric venue and turns it into a celebration of play and connection for families. The Parisian 'Atelier des Super-Pouvoirs' was coordinated by Sarah Andelman, founder of the pioneering concept store Colette. In the studio's color-saturated, made-for-IG spaces, children and parents are immersed in the work of paper artist Chen Fenwan, illustrator Aurélia Durand and LEGO sculptor Ekow Nimako, and encouraged to play and create together.The reimagined gallery space is part of LEGO's global 'Play is Your Superpower' campaign, which addresses a concerning trend: 76% of parents believe today's children have fewer opportunities to play than previous generations. According to research conducted by LEGO, key factors include digital devices (parents admit to spending nearly twice as much time on their phones and laptops as they do playing with their kids) and parental workload (66% of parents say heavy workloads interfere with family playtime). LEGO's own superpower? The ability to speak to people of all ages targeting adults cranked up the company's revenue and that cross-generational appeal could boost family playtime, too.


Category: Marketing and Advertising

 

2024-09-16 17:15:49| Engadget

Its not too late to get that bright student in your life a back-to-school gift that could help with their studies. An iPad can be useful for note taking and writing papers (especially with a keyboard attachment), carrying out research and definitely not streaming a new TV obsession during class. So if youve been lagging on a back-to-school gift or even just want to treat yourself to one of Apples iPads, you may be pleased to learn that the iPad Air is currently on sale. The 13-inch M2 iPad Air with 128GB of storage is available in purple, space gray and starlight for $720. That's a discount of $79, which is almost a record low. Be sure to clip the coupon on Amazon before heading to the checkout to get the full discount. The 11-inch M2 iPad Air is also on sale. It's $50 off at $549 in the space gray, starlight and blue colorways. The most recent version of the iPad Air is our pick for the best iPad for most people. Sure, it's more expensive than the base iPad, but it's much more capable. Other than the screen real estate, the main difference between the two iPad Air sizes is that the 13-inch variant has a brighter display (600 nits vs 500 nits). Although the fully laminated display is an improvement from the previous iPad Air, the refresh rate is 60Hz, so it doesn't look as smooth as the iPad Pro's 120Hz OLED panel. It can handle basic tasks like web browsing and video streaming with ease, thanks to its M2 chipset and 8GB of RAM. The hardware can handle more demanding tasks too it can run high-end games like Death Stranding and the Resident Evil 4 remake. The tablet is also compatible with Apple Intelligence, the suite of AI tools that Apple will start rolling out in October. On top of all that, the M2 iPad Air should run for up to 10 hours or so on a single charge. It has a USB-C port for charging and peripherals, while the Touch ID fingerprint scanner is built into the power button. Follow @EngadgetDeals on Twitter and subscribe to the Engadget Deals newsletter for the latest tech deals and buying advice.This article originally appeared on Engadget at https://www.engadget.com/deals/apples-13-inch-m2-ipad-air-is-back-on-sale-for-720-151549796.html?src=rss


Category: Marketing and Advertising

 

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