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2025-06-13 18:00:00| Fast Company

President Donald Trump announced, back on February 25, that his administration would soon debut a gold card, an immigration program that would allow wealthy foreigners, for the low, low price of $5 million, to become lawful permanent residents of the United States. At the time, Trump touted the program as a great and fantastic revenue generation strategy that would help reduce the national deficit, which approached $2 trillion during the most recent fiscal year. Wealthy people will be coming into our country by buying this card, theyll be wealthy and theyll be successful, and theyll be spending a lot of money and paying a lot of taxes and employing a lot of people, Trump said. He told reporters that gold card buyers would not be required to pay tax on their income outside the United States; that the program was totally legal and all worked out from the legal standpointand that he expected it to go live within two weeks.  Two weeks, confirmed Department of Commerce Secretary Howard Lutnick, standing behind Trump in the Oval Office. When Trump estimated that the government could raise an easy $5 trillion by selling maybe a million gold cards, Lutnick was unable to suppress a chuckle of delight. Wow! he said. Today, though, anyone hoping to relocate to a budding police state where riot cops might shoot you point-blank for looking at them is still waiting for the chance to cut a check. In mid-March, Lutnick said during a podcast interview that gold cards would be available in about two weeks, and claimed hed presold 1,000 already. (I assume these sales, to the extent they exist, are handshake deals, since the alternative would involve the Secretary of Commerce personally collecting $5 billion and stashing it God knows where.) On April 3, Trump showed reporters a physical gold card bearing his scowling face and seismogram signature, and (again) said it would be out in less than two weeks. But the delays kept coming. On April 11, Lutnick announced that gold cards would be available within a week and a half. On May 21, he moved the goalposts even further, revealing that a website where people can start to register for gold cards would be online in about a week. On Thursdaythree weeks after that update, for those keeping scoreTrumpCard.gov at last went live. Trump celebrated the launch on Truth Social as a way to ride a beautiful road in gaining access to the Greatest Country and Market anywhere. On Fox Business, Lutnick claimed to have logged 25,000 sign-ups in 15 hours. But he also acknowledged that these are waiting list spots, and that the administration is still getting everything set up. The website itself most closely resembles an especially lazy phishing attempt; its only content is a contact submission form assuring prospective buyers that the gold card is coming, and urging them to provide their email addresses to get notified the moment access opens. The White Houses struggles to get this initiative off the ground demonstrate just how unprepared Trump is for the basic work of governing, on the rare occasions that he expresses any interest in engaging in it. A key part of his pitch to voters has always been that, as an outsider to politics, only he has the Business Guy Mindset necessary to transform the federal government from a bureaucratic morass into a slickly branded, profitable enterprise. But fulfilling his more ambitious promises is always harder than he expects. As a result, an idea that Trump once suggested would single-handedly wipe out this countrys $36 trillion national debt is, four months later, still taking the form of a bare-bones website that looks like it is soliciting interest in a new over-the-counter erectile dysfunction medication. At the announcement earlier this year, Trump explained that gold cards would replace the existing EB-5 visa program, which allows immigrants to obtain green cards if they invest at least $800,000 (and usually more) in a new business, and create at least 10 full-time jobs in the United States. In a Cabinet meeting, Lutnick clarified that the gold card program would technically modify the EB-5 visa program, allowing buyers to obtain a license from the Department of Commerce that would entitle them to make a proper EB-5 investment. In response to a question from reporters, Trump asserted that the program does not require legislation because it allows buyers to obtain lawful permanent resident status and a very strong path to citizenship, but does not directly confer U.S. citizenship. In news I am sure will astonish you, Trump and his handlers do not appear to have a firm grasp on the legal intricacies here. Congress, not the president, has the authority to create, modify, or end visa programs like EB-5. Federal law limits EB-5 visas to around 10,000 per year, which is of course nowhere near the million units Trump and Lutnick imagine selling in short order. The amount of the required capital investment, too, is set by statute, and nothing in th law would allow Trump to increase it to $5 million just because he feels like it. His distinction between programs that confer citizenship and programs that only confer lawful permanent resident status is nonsensical, as is Lutnicks reference to a license from the Department of Commerce. Depending on what he has in mind, Trumps promise that gold card holders will enjoy some form of VIP treatmentgreen card privileges plus, he called itprobably also hinges on Congresss willingness and ability to pass a law to that effect. Absent congressional action, Trumps best bet for making this work might involve using his statutory authority to allow gold card buyers to enter the United States on the grounds that doing so entails a significant public benefit, since a willingness to fork over $5 million to the Treasury Department arguably qualifies as such. But this statusthe product of a legal process known as paroleis typically temporary, and is not even considered a form of admission to the United States. It also would not make gold card buyers lawful permanent residents or give them a path to citizenship, which are things that people who pay that much would reasonably expect to get in return. Given that the Trump administration has spent the last several months gleefully repudiating the very concept of parole, I understand not wanting to pay seven figures for the right to be in the country for as long as Stephen Miller feels like allowing it. The lingering uncertainty around the programs specifics has resulted in a gold card market that is likely cooler than Trump might have imagined. Earlier this month, NPR interviewed several immigration attorneys who said theyd fielded inquiries from wealthy foreigners who are eager to pay upwhich is, to be fair, exactly what I would say if I were an immigration lawyer contacted by a national publication for comment about a program aimed at potential clients who have at least $5 million in cash. Other experts, though, told NPR they anticipate sales in the low thousands; one explained that callers often lose interest once they find out that the $5 million is not an EB-5-style investment that they might recoup, but a de facto donation to the U.S. government. (As London School of Economics professor Kristin Surak points out, if youre a rich person looking to pick up another passport, why pay $5 million for a glorified green card when you can buy Maltese citizenship, and thus the right to live anywhere in the European Union, for about a fifth of the cost?) Nuri Katz, a Canada-based immigration consultant, told Bloomberg that he would expect a grand total of 50 to 200 applicants for Trump gold cards; more recently, in Forbes, he hypothesized that the White House is backpedaling on the proposal because it realized it would have to expend a lot of political capital in order to get this done. Perhaps there was a time when more than a handful of people might have been interested in ponying up for green card privileges plus, whatever that may entail. But regardless of the legal form that Trump gold cards eventually take, the basic challenge of selling them will be that that they are branded with the face of an unabashed xenophobe whose administration is waging a global trade war, trying to bar foreign-born students and academics from entering the country, torpedoing international educational exchange programs, attempting to end birthright citizenship, and snatching noncitizens (and sometimes citizens) off the streets. Chances are that if you are privileged enough to be able to pay $5 million for the right to live in the United States, you are wise enough to decide that that money is better spent on something else.


Category: E-Commerce

 

LATEST NEWS

2025-06-13 17:47:56| Fast Company

Women in the U.S. are waiting longer to have babies. For the first time, the average age for giving birth has risen to nearly 30, according to a new report.  The data, which comes from the National Vital Statistics System, was published on Friday in the CDC’s National Center for Health Statistics report. Per the report, the average age for giving birth rose by nearly a year from 2016 to 2023. It went from 28.7 years old to 29.6. Likewise, the age for first-time mothers increased similarly over the same time period, from 26.6 to 27.5. Interestingly, teen pregnancies fell, too. In 2016, they accounted for 11.8% of all births. In 2023, they made up only 8.7%. The latest findings are in line with the fact that many people are delaying marriage until later in life. According to a 2021 Pew Research report, the average age for tying the knot has risen dramatically since the 1980s. The number of U.S. adults who were married by age 21 dropped from about 33% in 1980 to 6% in 2021. And marrying by age 25 plunged, too, from nearly 66% to 22%. However, according to the same report, people aren’t just delaying marriage until their late 20s or even 30s. About 25%a record numberwere still unmarried at 40. Of course, the fact that it’s become massively more expensive to have a family likely plays a role in women delaying having children, or not having any at all. A recent LendingTree analysis found that since 2023, the annual cost of raising a young child has jumped by nearly 36%. In 2025, the tab is around $30,000 per year. Over 18 years, raising a child costs $300,000 (though in several states, it’s even higher).  However, women also are increasingly becoming financially independent, and perhaps decentering the goal of marriage and motherhood at the same time. In 2024, 20% of homebuyers were single women, while only 8% of single men bought their own homes last year. And a 2019 Morgan Stanley report projected that by 2030, 45% of women between 25 and 44 will be single and child-free.  U.S. women are not the only ones delaying motherhood. According to recent government data, per The Guardian, Japanese women are doing the same. In 2024, the number of births in Japan dropped by 5.7% from the previous year, to 686,061. The number marks the lowest birth rate since the recordkeeping began in 1899.  The latest data comes as the Trump administration has recently floated the idea of incentivizing childbirth by giving families a $5,000 “baby bonus” to help offset the costs. Given that the hospital bills alone for giving birth in the U.S. can average around $3,000 (for a vaginal delivery with insurance), it’s unlikely the plan will persuade too many American women to have babies before they’re financially ready and able (or even at all). 


Category: E-Commerce

 

2025-06-13 17:30:00| Fast Company

Consumer sentiment increased in June for the first time in six months, the latest sign that Americans views of the economy have improved as inflation has stayed tame and the Trump administration has reached a truce in its trade fight with China. The preliminary reading of the University of Michigans closely watched consumer sentiment index, released Friday, jumped 16% from 52.2 to 60.5. The large increase followed steady drops that left the preliminary number last month at the second-lowest level in the nearly 75-year history of the survey. Consumer sentiment is still down 20% compared with December 2024. Consumers appear to have settled somewhat from the shock of the extremely high tariffs announced in April and the policy volatility seen in the weeks that followed, Joanne Hsu, director of the survey, said in a written statement. However, consumers still perceive wide-ranging downside risks to the economy. Americans have largely taken a darker view of the economys future after President Donald Trump unleashed a wide-ranging trade war, imposing steep tariffs on China, the European Union, and dozens of other countries. Yet in April Trump postponed a set of sweeping tariffs on about 60 nations and last month reached a temporary truce with China, after both sides had sharply ratcheted up tariffs on each other. The Conference Board’s consumer confidence index, released in late May, also increased after five straight declines that were linked to anxiety over tariffs. U.S. duties remain elevated compared with historical levels, but so far they have not worsened overall inflation. Prices rose just 2.4% in May compared with a year ago, up slightly from 2.3% in April. Still, most economists expect tariffs to hit harder in the coming months. Consumer confidence is sharply divided by political outlook, with Republicans feeling much better about the economy under Trump than Democrats. Democratic sentiment about the economy was much higher under Biden, while Republican views were low. This month, however, sentiment did improve among supporters of both parties and independents. Consumers’ inflation expectations basically a measure of how worried people are about future inflation dropped this month, which will be welcomed by the inflation-fighters at the Federal Reserve. Inflation expectations can become self-fulfilling, because if people worry price increases will get worse, they can take steps such as demanding higher pay that push prices even higher. The Fed meets next week, and is expected to keep its key short-term interest rate unchanged at about 4.3%. Christopher Rugaber, AP economics writer


Category: E-Commerce

 

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