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Which phrases and emojis are correlated with more engagement on LinkedIn posts? Do emotional and first-person posts tend to get more engagement? To find out, researchers analyzed 2.6 million engagements across 16,000 LinkedIn posts. Read the full article at MarketingProfs
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Marketing and Advertising
Meta has a lot of work to do when it comes to limiting hate speech on its platforms. Now, its Oversight Board is looking into the company's decision to ban an account for, among other things, posting visual violent threats and harassment against a journalist and it wants the public's advice. In the year prior to the ban, Meta referred five posts due to violations of its hateful conduct, bullying and harassment, violence and incitement and adult nudity and sexual activity community standards. In addition to the posts harassing the woman journalist, the user also shared "anti-gay slurs against prominent politicians and content depicting a sex act, alleging misconduct against minorities." Meta's internal review experts decided to permanently disable the account due to the consistent violations and calls for violence. This action was taken despite the number of strikes not reaching the ban threshold Meta's guidance states that even seven strikes only get users a one-day ban. However, its account integrity page lays out examples of when it will disable accounts, including violating its community standards through "risk of imminent harm" to an individual. The Board is now looking for insight from the public until 11:59PM PT on Tuesday, February 3. The Board is specifically seeking comments from individuals who can "contribute valuable perspectives" on the following topics: How best to ensure due process and fairness to people whose accounts are penalized or permanently disabled. The effectiveness of measures used by social media platforms to protect public figures and journalists from accounts engaged in repeated abuse and threats of violence, in particular against women in the public eye. Challenges in identifying and considering off-platform context when assessing threats against public figures and journalists. Research into the efficacy of punitive measures to shape online behaviors, and the efficacy of alternative or complementary interventions. Good industry practices in transparency reporting on account enforcement decisions and related appeals. This instance marks the first time the Board has looked into Meta permanently disabling an account. It stated that this "represents a significant opportunity to provide users with greater transparency on Metas account enforcement policies and practices, make recommendations for improvement, and expand the types of cases the Board can review."This article originally appeared on Engadget at https://www.engadget.com/big-tech/metas-oversight-board-is-looking-into-transparency-around-disabling-accounts-145757717.html?src=rss
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Marketing and Advertising
Adobe has announced updates for Premiere and After Effects, including new AI-powered tools that are meant to speed up your video editing tasks. In Premiere, the companys video-editing software, it has unveiled a new AI-powered Object Mask feature that lets you easily pick and track persons or objects moving through your video clips. You simply have to hover over that object and click to generate a mask overlay in seconds. While the mask is supposed to be accurate from the start, you can adjust and resize it as needed. Adobe says the feature uses its own AI model for the feature and that the processing happens on-device. It also says that it doesnt use your activities and data to train its models.The company has also given its Shape Mask tool an upgrade. You can generate its redesigned Ellipse, Rectangle and Pen masks directly from the toolbar. Further, it updated their controls to make moving or adjusting the masks more precise. The masks can now also track objects on your video clips 20 times faster than their predecessors, which means you wont have to keep such a close eye on the status bar. Another new Premiere update lets you easily bring media from from Firefly Boards, Adobes AI-powered digital canvas, into the program. In addition, Adobe Stock is now fully integrated within Premiere. For After Effects, Adobe has rolled out an update that lets you import SVG files that are commonly used in Illustrator. You can now also build graphics and photorealistic objects inside images with 3D parametric meshes, consisting of cubes, spheres, cylinders, cones, toris and planes, within the visual effects software. This article originally appeared on Engadget at https://www.engadget.com/ai/adobe-unveils-new-ai-powered-video-editing-tools-for-premiere-140000970.html?src=rss
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Marketing and Advertising
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