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2025-07-16 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Generative AI enables scalable personalization, but its success hinges on clean data and consistent data taxonomy. Explore how data standards drive results with genAI. Read more. Read the full article at MarketingProfs

Category: Marketing and Advertising

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2025-07-15 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Nearly all marketing agencies are raising their prices by at least a little bit this year, according to recent research. Read the full article at MarketingProfs

Category: Marketing and Advertising

2025-07-15 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

This infographic provides prompts around various areas, such as value, mission, and humor, to help you home in on your product's unique benefits and how to position it. Read the full article at MarketingProfs

Category: Marketing and Advertising

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17.07 Four Misconceptions That Stall B2B Pipeline Growth [Infographic] 17.07 OOH = ABM: Your Account-Based Marketing Strategy Needs a Real-World Power-Up 17.07 How a generative AI tool is making the long-term benefits of sunscreen unmissable 16.07 IKEA assembles an outdoor library on the Seine, blending books, community and serendipity 16.07 How Much Can AI Tools Accelerate Marketing Growth? 16.07 The Key to Scaling B2B Personalization With GenAI: Data Standards 15.07 Marketing Agency Pricing and Cash Flow Trends for 2025 15.07 59 'Big Idea' Thought Starters [Infographic] Marketing and Advertising »

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18.07 Buy now, pay later checks will block some shoppers 17.07 Will County Board votes 13-9 to remove 143rd Street widening from road plan, but separate vote needed to stop project 17.07 Former HSBC trader has fraud conviction overturned 17.07 Lansing considers TIF district at struggling Torrence Avenue shopping center 17.07 Agentic AI can help nonprofits find new funding sources 17.07 Cant get a business loan? This new credit card might change that 17.07 How to get funding in this economy: advice from an angel investor 17.07 Former Chicago Bulls player DeMar DeRozan lists River North mansion for $6.25M More »