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There are a ton of Shrek movies but not one of them have ever answered this question: Who cleans up the mess when the ogre and his various fairytale villains are done fighting? Square Enixs PowerWash Simulator finally has an answer. Dreamworks and Square Enix have teamed up to create the Shrek Special Pack DLC for PowerWash Simulator available now on all consoles and PC. The new pack adds a bunch of scenarios from the iconic animated films and some new armor and tools to help you scrub down the many layers of crud that have accumulated over Shreks world. The new DLC pack comes with 5 new locations that need a good power washing. They include Shreks home swamp, the town of Duloc complete with that adorable wind-up information booth, the Fairy Godmothers potion factory, the dragons lair and Hansels delectable Honeymoon Hideaway with the Shreks onion wedding carriage. The Shrek Special Pack also offers a new campaign mode that takes you through the new scenes and grants you a new set of knight themed power washing armor and hoses. Youll also receive messages from some familiar faces, maybe even the Muffin Man. (The Muffin Man!) Yes, the Muffin Man! (Actually, you probably wont. Hes not really an ancillary character in the Shrek universe outside of the nursery rhyme reference from the first movie.) One of the great things about PowerWash Simulator is just how crazy theyve gone with the DLC packs. Square Enix has also developed special cleaning scenarios based on Back to the Future, Tomb Raider and Final Fantasy. The developers have been working on so many things to clean up that theyve accidentally lost track of one and released it to players on Steam.This article originally appeared on Engadget at https://www.engadget.com/gaming/scrub-down-shreks-world-in-powerwash-simulator-232032583.html?src=rss
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Marketing and Advertising
Ticketmaster announced that it will be the first ticketing company to take advantage of new features that arrived in Apple Wallet with iOS 18. According to a blog post from the business, Ticketmaster tickets viewed in the Apple app can show enhanced information such as venue maps, parking directions, local weather forecasts and recommended listening from Apple Music. Teams and event spaces can also choose to add links to their own apps or websites that customers can access from their Wallet tickets. The company is first applying the new tech to two sporting events this year, and said it will be rolling out the capabilities to more events in 2025. While Ticketmaster is touting its role as the first adopter of the new Wallet ticket experience, the new features will not only be available to that company. Considering Ticketmaster was in the PR images announcing the new features, it seems likely that the companies had an agreement about how they'd jointly promote the updates. Apple Wallet boasts several upgrades in the latest operating system release, such as a new Tap to Cash feature for faster money transfer. The initial iOS 18 rollout last month had some good stuff, but the marquee debut of Apple Intelligence likely won't happen until later in October.This article originally appeared on Engadget at https://www.engadget.com/apps/the-first-company-to-use-upgraded-apple-wallet-tickets-is-ticketmaster-230141866.html?src=rss
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Marketing and Advertising
Bluesky seems to have a bold new strategy to entice potential new users: posting on Threads. The rival social media service joined Threads amid a surge in complaints from users who are increasingly frustrated with Metas policies. While complaints about Metas policies arent a new topic, theyve gained new prominence over the last week amid complaints about the surge in engagement bait on the platform, as well as Threads sometimes inexplicable content moderation decisions. Meta exec Adam Mosseri, who runs the Threads app, has said the company is looking into both issues. But in the meantime, theres been an increase in discussions about Bluesky, the decentralized service that has a very different philosophy when it comes to algorithms and moderation. On Wednesday, Bluesky created an account on Threads, and promptly began pitching itself as an alternative platform for those frustrated with Meta. The strategy seems to be having an effect. Bluesky has been a trending topic on Threads for two days in a row and, at the time of this writing Bluesky vs Meta moderation was trending on the platform. We're not like the other girls... we're not owned by a billionaire, Bluesky wrote in a post Thursday. Your social experience should be yours to customize, not bent to the whims of whoever the owner of the platform is. While not the first time Bluesky has lightly trolled a rival (see its X post from earlier this week), the company is seizing on genuine frustration among Threads users. Besides the complaints about blatant engagement bait in their feeds, users have been questioning Metas seemingly aggressive moderation tactics on Threads. The company already throttles political content on the app, has taken a heavy handed approach to moderation of the service, according to many users. A number of people have reported having posts actioned by Meta for using the word cracker or saltines, as The Verge points out. Social media consultant Matt Navarra shared that he was penalized for sharing a BBC article about the viral goodbye Meta AI hoax on his Threads account. Bluesky, on the other hand, has taken a much more flexible approach to content moderation. It puts most decisions in the hands of users, who are able to decide what kind of content they want to see or not, and allows users to run their own moderation services. We're always doing baseline moderation, meaning that we are providing you with a default moderated experience when you come in [to Bluesky], Bluesky CEO jay Graber told Engadget earlier this year. And then on top of that, you can customize things. Whether the new attention on Bluesky will result in a significant number of departures to the service is so far unclear. Bluesky currently has about 10.8 million users, according to a dashboard tracking its growth, And while its not clear how many new people arrived in the last couple days, it suggests theres been a bit of a surge over the past month as Bluesky previously grew to about 8.8 million users immediately following the shutdown of X in Brazil last month.This article originally appeared on Engadget at https://www.engadget.com/social-media/bluesky-is-having-a-moment-on-threads-222404971.html?src=rss
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Marketing and Advertising
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