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2025-07-21 21:15:00| Fast Company

Da dum. Da dum. Theres something in the water this weekor, more accurately, on your television screen. Discovery’s Shark Week 2025 began yesterday (Sunday, July 20) and runs though Saturday, July 26. Let’s take a look at the history of this scale-filled event, its enduring legacy, and whats new this year. Then we will do a deep dive on how to tune in. A brief history of Shark Week The Discovery Channels “fin-tastic” fanchise first commenced on July 17, 1988, when the program Caged in Fear tested new motorized cages designed to resist shark attacks. The goal of this program, and the nine others that premiered that week, was to educate the public about these misunderstood sea creatures. The event was so successful that it almost doubled the network’s prime-time average, and so a tradition was born. This year marks 37 years of Shark Week. How does Shark Week maintain the hype? In a world of endless streaming options, it is impressive that a traditional cable networks event can endure and still attract fans. Part of the allure is the subject matter itself. People are fascinated and frankly terrified of the mysterious shark. This primal awe will always remain a satisfying itch to scratch. The lack of appointment viewing television creates a void that Shark Week gladly fills. The fins and sea water create anticipation, a sense of urgency, and satisfaction that is hard to get anywhere else. It also creates community as those you watch it with undergo a shared experience. Plus its long history is nostalgic for many. Shark Week has evolved over the years by embracing streaming, social media, and celebrity culture. Beyond cable, you can catch in on HBO Max and Discovery+. Big moments are shared on platforms such as TikTok and Instagram and quickly go viral. Celebs such as Dwayne The Rock Johnson, Jason Momoa, and Shaquille ONeal have hosted the event. An ability to adapt has cemented this weeks legacy. What’s new with Shark Week this year? This year there was much hype around Dancing with the Sharks, hosted by former Dancing with the Stars MC Tom Bergeron. This kicked the week off, airing yesterday at 8 p.m. local time. If you missed the scuba diving handlers using bait to dance with their finned friends, dont worry: You can watch catch it on HBO Max. Another program to look forward to this year is How to Survive a Shark Attack, which is hosted by real-life shark attack survivor Paul de Gelder. In 2009, he was attacked by a bull shark in Sydney Harbor, and as a result lost his right arm and leg, but still managed to survive. His tips and tricks just might help save a life or two. This program airs on Tuesday, July 22, at 9 p.m. For a full look at the programming schedule, click here. How can I stream or watch Shark Week live? Traditional cable subscribers can catch all the splashes on the Discovery Channel. Cord-cutters can use a live-TV streaming service that carries Discovery content. Those include: Hulu + Live TV YouTube TV Sling TVs Blue or Orange + Blue streaming services If you prefer to stream the action on your own schedule, check out Discovery+ and HBO Max. The former is offering free trials for new subscribers.


Category: E-Commerce

 

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2025-07-21 20:30:00| Fast Company

Britain and ChatGPT maker OpenAI have signed a new strategic partnership to deepen collaboration on AI security research and explore investing in British AI infrastructure, such as data centers, the government said on Monday. “AI will be fundamental in driving the change we need to see across the countrywhether thats in fixing the NHS [National Health Service], breaking down barriers to opportunity, or driving economic growth,” Peter Kyle, secretary of state for technology, said in a statement. “This cant be achieved without companies like OpenAI, who are driving this revolution forward internationally. This partnership will see more of their work taking place in the U.K.” The government has set out plans to invest 1 billion pounds in computing infrastructure for AI development, hoping to increase public compute capacity twentyfold over the next five years. The United States, China, and India are emerging as front-runners in the race to develop artificial intelligence, putting pressure on Europe to catch up. The partnership with OpenAI, whose tie-up with Microsoft once drew the scrutiny of Britain’s competition regulator, will see the company possibly increase the size of its London office and explore where it can deploy AI in areas such as justice, defense, security, and education technology. In the same statement, OpenAI head Sam Altman praised the government for being the first to recognize the technology’s potential through its “AI Opportunities Action Plan”an initiative by Prime Minister Keir Starmer to turn the U.K. into an artificial intelligence superpower. The Labour Party government, which has struggled to increase economic growth meaningfully in its first year in power and has since fallen behind in polls, has said that the technology could increase productivity by 1.5% a year, worth an extra 47 billion pounds ($63.37 billion) annually over a decade. By Muvija M and Juby Babu, Reuters


Category: E-Commerce

 

2025-07-21 20:13:25| Fast Company

Anyone firing up the grill this summer already knows hamburger patties and steaks are expensive, but the latest numbers show prices have climbed to record highs. And experts say consumers shouldn’t expect much relief soon either. The average price of a pound of ground beef rose to $6.12 in June, up nearly 12% from a year ago, according to U.S. government data. The average price of all uncooked beef steaks rose 8% to $11.49 per pound. But this is not a recent phenomenon. Beef prices have been steadily rising over the past 20 years because the supply of cattle remains tight while beef remains popular. In fact, the U.S. cattle herd has been steadily shrinking for decades. As of Jan. 1, the U.S. had 86.7 million cattle and calves, down 8% from the most recent peak in 2019. That is the lowest number of cattle since 1951, according to the U.S. Department of Agriculture. Many factors including drought and cattle prices have contributed to that decline. And now the emergence of a pesky parasite in Mexico and the prospect of widespread tariffs may further reduce supply and raise prices. Here’s a look at what’s causing the price of beef to rise. Smaller herd The American beef industry has gotten better at breeding larger animals, so ranchers can provide the same amount of beef with fewer cattle, said David Anderson, a livestock economist at Texas A&M. Then in 2020, a three-year drought began that dried out pastures and raised the cost of feed for cattle, according to the American Farm Bureau. Drought has continued to be a problem across the West since then, and the price of feed has put more pressure on ranchers who already operate on slim profit margins. In response, many farmers slaughtered more female cattle than usual, which helped beef supplies in the short term but lowered the size of future herds. Lower cattle supplies has raised prices. In recent years cattle prices have soared, so that now animals are selling for thousands of dollars apiece. Recent prices show cattle selling for more than $230 per hundredweight, or hundred pounds. Those higher prices give ranchers more incentive to sell cows now to capture profits instead of hanging onto them for breeding given that prices in the years ahead may decrease, Anderson said. For them, the balance is, Do I sell that animal now and take this record high check? Or do I keep her to realize her returns over her productive life when shes having calves? Anderson said. And so its this balancing act and so far the side thats been winning is to sell her and get the check. Disease dilemma The emergence of a flesh-eating pest in cattle herds in Mexico has put extra pressure on supply because officials cut off all imports of cattle from south of the border last year. Some 4% of the cattle the U.S. feeds to slaughter for beef comes from Mexico. The pest is the New World screwworm fly, and female flies lay eggs in wounds on warm-blooded animals. The larvae that hatch are unusual among flies for feeding on live flesh and fluids instead of dead material. American officials worry that if the fly reaches Texas, its flesh-eating maggots could cause large economic losses as they did decades ago before the U.S. eradicated the pest. Agricultural economist Bernt Nelson with the Farm Bureau said the loss of that many cattle is putting additional pressure on supply that is helping drive prices higher. Tariff trouble President Donald Trump’s tariffs have yet to have a major impact on beef prices but they could be another factor that drives prices higher because the U.S. imports more than 4 billion pounds of beef every year. Much of what is imported is lean beef trimmings that meatpackers mix with fattier beef produced in the U.S. to produce the varieties of ground beef that domestic consumers want. Much of that lean beef comes from Australia and New Zealand that have only seen a 10% tariff, but some of it comes from Brazil where Trump has threatened tariffs as high as 50%. If the tariffs remain in place long-term, meat processors will have to pay higher prices on imported lean beef. It wouldn’t be easy for U.S. producers to replace because the country’s system is geared toward producing fattier beef known for marbled steaks. Prices will likely stay high It’s the height of grilling season and demand in the U.S. for beef remains strong, which Kansas State agricultural economist Glynn Tonsor said will help keep prices higher. If prices remain this high, shoppers will likely start to buy more hamburger meat and fewer steaks, but that doesn’t appear to be happening broadly yet and people also don’t seem to be buying chicken or pork instead of beef. Nelson said that recently the drought has eased allowing pasture conditions to improve and grain prices are down thanks to the drop in export demand for corn because of the tariffs. Those factors, combined with the high cattle prices might persuade more ranchers to keep their cows and breed them to expand the size of their herds. Even if ranchers decided to raise more cattle to help replace those imports, it would take at least two years to breed and raise them. And it wouldn’t be clear if that is happening until later this fall when ranchers typically make those decisions. Weve still got a lot of barriers in the way to grow this herd, Nelson said. Just consider that a young farmer who wants to add 25 bred heifers to his herd has to be prepared to spend more than $100,000 at auction at a time when borrowing costs remain high. There is typically a seasonal decline in beef prices as grilling season slows down into the fall, but those price declines are likely to be modest. ___ This story was corrected to show that the United States imports 4 billion pounds of beef each year not 4 million pounds. Josh Funk, AP business writer Associated Press writer Dee-Ann Durbin contributed to this report from Detroit.


Category: E-Commerce

 

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