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Many marketers use AI without seeing real results. Discover how to plan strategically and integrate AI for lasting impact. Read more. Read the full article at MarketingProfs
Category:
Marketing and Advertising
A new luxury wearable is merging high jewelry with tech functionality, minus the screen addiction. SPKTRL, founded by former LVMH innovation lead Katia de Lasteyrie, has unveiled a diamond ring that communicates essential digital messages through subtle color changes. The lab-grown diamond center stone illuminates in personalized hues to indicate specific notifications perhaps a soft magenta for a message from a loved one or vibrant blue for a critical work update while filtering out the digital noise that fragments attention.Mimicking classic jewelry, the ring represents a dramatic departure from primarily functional wearables by taking a jewelry-first approach. The technology is completely embedded, with the diamond itself serving as the interface and color as a messenger.TREND BITESPKTRL's innovation represents a growing rejection of "always-on" culture, where consumers aren't seeking more data but rather better-filtered, emotionally intelligent signals. The question is whether it truly solves the problem it aims to address.
Category:
Marketing and Advertising
Reddit's global advertising revenue is projected to grow 50% year over year in 2025, according to recent research. Read the full article at MarketingProfs
Category:
Marketing and Advertising
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