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Thousands of people took to the streets in Dublin to attend a Halloween parade that never came, according to reporting by The Independent. Why did they do such a thing? It was all due to an AI-generated ad that promoted the fake event. The My Spirit Halloween website advertised the completely fabricated Macnas Halloween Parade, which was supposed to take place from 7PM to 9PM on the streets of Dublin. News of the parade quickly spread online, and it even received a news ranking on Google. People waiting for a halloween parade. #DublinNo Gardai around, no official announcement, people waiting on the wrong side of the road...Someone did pull a big #hoax #Prank pic.twitter.com/zTQUShZrya Artur Martins (@arturmartins) October 31, 2024 So, yeah, thousands of people put on their Halloween costumes and stood on the street for a couple of hours, waiting for an event that would never happen. They even left room in the street for the parade to pass by. Thats thoughtful, but also a bit sad. The situation forced Irelands police force to put out a message to urge would-be parade-goers to disperse safely. A spokesperson for the organization said that contrary to information being circulated online, no Halloween parade is scheduled to take place in Dublin city center this evening or tonight. Please be advised that contrary to information being circulated online, no Halloween parade is scheduled to take place in Dublin City Centre this evening or tonight.All those gathered on OConnell Street in expectation of such a parade are asked to disperse safely.Thank you. pic.twitter.com/KmVPFKEZbP An Garda Síochána (@GardaTraffic) October 31, 2024 Local city councilor Janice Boylan expressed disappointment over the whole situation.Everyone is trying to have a fun and safe Halloween. Having a parade to go to sounded really good, she said. I know an awful lot of people turned up. Its a terrible pity. The My Spirit Halloween listing has been taken down, but there remains the question as to why it turned up in the first place. Its worth noting that this is a different entity from the popular seasonal retailer Spirit Halloween. The My Spirit Halloween website looks to come from Pakistan and posts all kinds of AI-generated content like the ad that caused all of this trouble, according to Yahoo News. This particular post happened to get picked up by TikTok and Google, causing the rapid dissemination of the, literal, fake news. Its pretty wild, right? An AI-generated post likely created in Pakistan caused thousands of actual people to take to the streets halfway across the globe. What is that curse again? Oh yeah. May you live in interesting times.This article originally appeared on Engadget at https://www.engadget.com/ai/an-ai-generated-ad-left-thousands-of-dubliners-waiting-for-a-halloween-parade-that-never-came-162550781.html?src=rss
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Marketing and Advertising
Black Friday may be 28 days away, but with the shopping holiday unofficially ballooning to the entire month of November, you can already save big on one of our favorite smart home gadgets. Amazon (Blinks owner) has a bundle of eight Blink Outdoor 4 cameras on sale for $380 off. The security camera usually costs $99 for one, and the bundle typically costs $630. You can get eight today for a mere $250 or six for $180. The Blink Outdoor 4 is only a little over a year old. Compared to its predecessor, the fourth-gen camera has a wider field of view (143 degrees, up from 110), sharper day and night image quality and improved motion detection. Despite its name, you can use it indoors, too. If you pay for a Blink subscription, you also get person detection. It lets you set it up to only get notifications when an intruder is in your yard, not a squirrel or neighborhood cat. The plans cost $3 monthly or $30 annually for one device. If you get the higher Plus tier, which supports unlimited cameras, youll pay $10 monthly or $100 for a year. You can try the plan for 30 days before paying. But remember, the subscription is optional and only required for person detection and storing recorded videos in the cloud. The Blink Outdoor 4 supports 1080p live view, infrared night vision and two-way audio. You can also control it with your voice if you have Alexa devices in your home. Blink estimates the camera will last for up to two years with its included AA lithium batteries. Blink If eight cameras are more than you need, you can also save on a bundle of six Blink Outdoor 4 cameras. Typically costing $480, the early Black Friday deal shaves off $300, leaving you only to pay $180. Check out all of the latest Black Friday and Cyber Monday deals here.This article originally appeared on Engadget at https://www.engadget.com/blink-multi-camera-systems-are-up-to-380-off-ahead-of-black-friday-161047669.html?src=rss
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Marketing and Advertising
Theres a new Star Wars show coming out in just over a month. Star Wars: Skeleton Crew premieres on December 3 with two episodes on Disney+. The streamer just released a brand-new trailer to prove it. For the uninitiated, this is a live action show set during the same time period as The Mandalorian and Ahsoka, or around ten years after the events of Return of the Jedi. We dont know too much about the plot, other than it involves some suburban kids finding a spaceship and going on an adventure. If that reminds you of some classic flicks from the 1980s, you arent alone. The whole thing seems to be an homage to Steven Spielberg, Amblin and the vast array of kid-friendly adventures from that decade. People have been calling it Goonies in space, but a more modern reference would be Stranger Things in space. The trailer also showcases one of the things Im personally most interested in with this show. Some of it is set in settled planets, likely core worlds such as Coruscant. There are suburban neighborhoods and schools. There are people going to work. We havent gotten many looks as to how regular people live in a galaxy far, far away. Thats my jam, right there. The showrunners here are Jon Watts and Christopher Ford, who made the recent Spider-Man movies for the MCU. The cast is primarily composed of unknown kids, including an elephant alien who may or may not be related to Mos Espa band leader Max Rebo. However, Jude Law is in it. Hes likely playing a Jedi, though there could be a twist there.This article originally appeared on Engadget at https://www.engadget.com/entertainment/tv-movies/the-new-star-wars-skeleton-crew-trailer-is-heavy-on-spielberg-vibes-151150849.html?src=rss
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Marketing and Advertising
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