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Keywords

2025-08-19 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Which categories of buzzwords in marketing campaigns are most effective in driving people to visit brand websites? Which keywords within each category are most effective? Read the full article at MarketingProfs

Category: Marketing and Advertising

2025-08-19 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Leaders at professional services firms say relationship-based approaches, such as referrals and networking, are the most effective marketing approaches for generating new business, according to recent research. Read the full article at MarketingProfs

Category: Marketing and Advertising

2025-08-15 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Catch up on select AI news and developments from the past week or so. Stay in the know. Read the full article at MarketingProfs

Category: Marketing and Advertising

2025-08-14 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Explore how B2B companies can generate brand gravity and attract buyers across research channels to effectively engage modern buying groups. Read the full article at MarketingProfs

Category: Marketing and Advertising

2025-08-14 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Which major brands are people most likely to recommend to others? To find out, researchers surveyed more than a million customers in 28 markets. Read the full article at MarketingProfs

Category: Marketing and Advertising

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