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Twitch is striving for more clarity about why and how it executes its policies. On Monday, the company said its adding Enforcement Notes, which it describes as additional clarifications and examples within the Community Guidelines designed to make our rules easier to follow. The notes come on the heels of (and complement) the companys recent promise that it would do a better job of telling rule-breakers why their accounts were suspended. The company says Enforcement Notes will outline how its rules apply to the trends you see on the platform. For example, if a new trending topic violates one of Twitchs policies, it will publish a note under that rule, clarifying precisely which behaviors are and arent out of bounds. It will also publish new notes in response to data spikes it observes, widespread community confusion or trending discussions on social media. Twitch has already added some enforcement notes to its community guidelines safety page. For example, one note says selling activities that could cause harm in exchange for money (like taking shots for subscriptions) is forbidden under its Self-destructive behavior rule. In addition, it states under Sexual content that direct links to websites that primarily provide intimate content arent allowed on the platform. Under Impersonation, it states that if someone else is posing as you, you can report the imitating stream to Twitch when it doesnt qualify for a DMCA removal. Twitch says its enforcement notes wont replace any of its existing methods of communication with users, like blog posts or tweets. Instead, the company describes the notes as a source of truth for all policy and enforcement updates. Right now, the easiest way to learn about Enforcement Notes is through a browser page search on the community guidelines page. However, Twitch says it will eventually add a visual symbol to indicate new ones. Its also working on a built-in search feature to make the notes easier to spot without using Cmd-F or Ctrl-F.This article originally appeared on Engadget at https://www.engadget.com/social-media/twitch-makes-its-complicated-rulebook-easier-to-follow-183617108.html?src=rss
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Marketing and Advertising
Nintendos new Switch bundles are here. As the seven-year-old console takes its victory lap ahead of the Switch 2, the standard Switch and the OLED model are now available in the new bundles announced in September. The systems are each packaged with redemption codes for a 12-month Switch Online membership and Mario Kart 8 Deluxe. The standard bundle costs $300, and the OLED variant costs $350. The baseline bundle includes the standard Switch with a 6.2-inch LCD and red and blue Joy-Cons. Meanwhile, the OLED console has a 7-inch OLED display and white Joy-Cons. For only $50 extra, the latter gives you extra screen real estate along with the richer colors and deeper blacks of OLED. Although the standard model still looks good, comparing them side-by-side makes the $50 more expensive OLED one hard to turn down. Mario Kart 8 Deluxe has been one of the consoles flagship titles since its arrival shortly after the console itself in 2017. Initially released for the Wii U, the Switch revamp of the racing classic adapts its controls well to the portable system. The games optional smart steering feature helps make it more fun for those who frequently drive off-course and spend the next 30 seconds trying to get back on as their competitors lap them. (Raises hand.) The game looks terrific on the Switchs screen especially the OLED and it runs in an enhanced 1080p mode when docked. Nintendo Meanwhile, Switch Online enables online play on Mario Kart 8 and many other titles, along with cloud-based saves. You also get access to hundreds of old-school games from the NES, SNES, Game Boy and Game Boy Advance, N64 and Sega Genesis (Mega Drive) eras. Youll find Nintendos own Mario, Zelda and Metroid classics there, along with plenty of third-party fare to keep you entertained. The biggest caveat to this bundle is that the Switch 2 (or whatever Nintendo calls its successor) is on the horizon. Although Nintendo hasnt announced the successor yet, the company is rumored to reveal it anytime. The sequel is expected to have a more powerful processor, more RAM and storage and support for NVIDIAs DLSS upscaling tech. But even if Nintendo unveils the console soon, it isnt expected to arrive until sometime in 2025, so it wont be an option for this holiday season either way.This article originally appeared on Engadget at https://www.engadget.com/gaming/nintendo/nintendos-discounted-switch-bundles-are-now-available-174016292.html?src=rss
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Marketing and Advertising
If youre active on Metas Threads app, then youve probably encountered some amount of engagement bait in your for you feed. Now, Instagram chief Adam Mosseri has acknowledged the issue, saying that the company is working to get it under control" after a spike in such posts. Weve seen an increase in engagement-bait on Threads and were working to get it under control, Mosseri said in a post on Threads. He didnt say what steps the company is taking but said there would be more to come on the issue. Mosseris comments are the first time the Meta executive has acknowledged the problem thats become an increasingly prominent topic of discussion on Threads. Because the app defaults to the algorithmic for you feed, engagement bait style posts that attract a lot of replies often go viral on the app even if its the type of content many users say they dont want to see. But addressing the issue could be tricky because what people often refer to as engagement bait takes many forms in the app. There are downright spammy posts that lift the kind of copypasta content thats shared widely on Facebook (heres a particularly egregious recent example). There are accounts that post open-ended AskReddit-style questions. And then theres the rage-bait posts, as recently documented by Business Insiders Katie Notopoulos. Those posts, which often touch on polarizing topics, seem like theyre only meant to elicit angry responses from other users who have a controversial opinion from someone they dont know thrust into their timeline. For example, Ive seen dozens of posts with hundreds of replies about whether young children should be allowed on airplanes. In her experiment, Notopoulos got more than 1 million views and 5,000 replies on a post heavily inspired from a two-year-old viral tweet and Reddit post about not feeding children who come over for playdates. And while Mosseri and Meta havent explained why its proved so easy to game Threads algorithm to go viral with this kind of content, it seems to be related to how the app has prioritized replies in deciding what to surface to users. Not all comments or replies are good, Mosseri said.This article originally appeared on Engadget at https://www.engadget.com/social-media/meta-is-working-to-fix-threads-engagement-bait-problem-173135011.html?src=rss
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Marketing and Advertising
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